Strategic Web Analyst

Strategic Web Analyst, Digital Intelligence and Insights

Location: Remote
Type: Contract
Duration: 12+ Months
Shift: M-F 09.00 AM to 05.00 PM EST/CST
Position Summary
CrowdStrike's Digital Experience organization is building the intelligence layer that will power the next generation of digital marketing performance. The Web Analyst, Digital Intelligence and Insights is a critical part of that foundation. This is not a traditional analytics role. The goal is not dashboards—it is decisions. You will own the day-to-day measurement of CrowdStrike.com performance, translating complex web data into clear, actionable intelligence that drives how the Digital Experience team operates, prioritizes, and performs. You are not a "numbers person." You are a digital marketer who uses data to tell a story, challenge assumptions, and move the business forward. You work fast, communicate proactively, and bring a point of view—not just a report. This role sits within the Digital Intelligence and Insights function and reports directly to the Director of Digital Intelligence and Insights. This position is open to remote candidates.
What You'll Do
Performance Monitoring & Insights
Data Storytelling
Strategic Consultation
UX & Behavioral Analysis
Reporting Infrastructure
Agile Execution
What You'll Need
Experience: 4-8 years of experience in web analytics, digital marketing, or a related function, ideally within a high-volume B2B or SaaS environment
Adobe Analytics mastery: High proficiency in Adobe Analytics (Analysis Workspace, Reports & Analytics, and Report Builder). You are comfortable building complex segments, calculated metrics, and fallout visualizations. Candidates will be asked to demonstrate this during the interview process
Data storytelling: Proven ability to take large datasets and turn them into a simplified, actionable narrative that leadership can act on. You interpret data and bring a recommendation—you don't just pull numbers
AI fluency: Comfortable and confident using generative AI tools (ChatGPT, Gemini, Copilot, etc.) to synthesize data, accelerate analysis, and improve the quality and speed of your output. This is a non-negotiable in how we work
Remote-first communication: Experienced working in Slack-based, remote-first environments. You are responsive during core working hours, proactive about flagging blockers, and don't need to be chased for updates
Self-sufficiency: Proven track record of working independently as an individual contributor. You manage up effectively, communicate proactively, and drive projects from ideation to completion with minimal oversight
Adaptability: You move fast, embrace ambiguity, and adjust quickly when priorities shift. You are comfortable receiving rapid, iterative feedback and treat progress over perfection as a operating principle, not a consolation prize
Commercial orientation: You frame data as a means to go-to-market decisions, not as an end in itself
Education: Bachelor's degree in Marketing, Mathematics, Statistics, or a related field (or equivalent practical experience)
Bonus Points
Experience with behavioral analytics platforms such as ContentSquare, Quantum Metric, Amplitude, or FullStory
Familiarity with Adobe Experience Cloud including Target, CJA, or AJO
Hands-on experience using Jira for task tracking and agile workflows
Background in cybersecurity, enterprise SaaS, or other complex B2B environments
Experience contributing to UTM taxonomy or campaign tracking infrastructure