VP of Marketing (Remote)

Lead Marketing Team In Healthcare Industry

This position is crucial for shaping our client's market positioning and driving the commercialization of their healthcare services platform. Your strategic and tactical expertise will be key as the company scales, focusing on enterprise partnerships and AI-enabled solutions.
Key Responsibilities
Lead go-to-market strategy and commercialization efforts for the evolving healthcare services platform.
Refine and strengthen market positioning, enterprise messaging, and differentiation.
Develop scalable demand generation strategies across SMB and enterprise segments.
Create messaging and content strategies for various healthcare sectors and offerings.
Collaborate with Sales leadership to enhance lead quality, pipeline generation, and sales enablement.
Build marketing infrastructure, reporting, and campaign execution processes.
Support thought leadership, strategic partnerships, and market awareness initiatives.
Contribute to evolving the company from a staffing provider to a comprehensive healthcare solutions platform.
Qualifications
8–15 years of experience in healthcare marketing, GTM strategy, or growth leadership.
Experience in high-growth, entrepreneurial environments.
Strong understanding of healthcare services, operations, or technology ecosystems.
Proven ability to build messaging and commercialization strategies from scratch.
Strategic and tactical operational capabilities.
Strong executive communication and presentation skills.
Experience partnering with sales leadership and executive teams.
Comfortable in fast-moving environments with evolving infrastructure.
Work Environment
Remote
At Talent Wave Associates, we connect outstanding talent with exceptional opportunities. We're proud to be an Equal Opportunity Employer and are committed to fostering an inclusive, people-first recruiting experience.