Senior Audience Developer (Adobe)

Responsibilities

Kforce has a client that is seeking a Senior Audience Developer (Adobe) in Austin, TX.Overview:The Senior Adobe Audience Developer is responsible for designing, building, optimizing, and maintaining advanced audience segments within Adobe Experience Platform to support marketing activation, personalization, and journey orchestration. This role focuses on developing efficient, reusable, and scalable audiences by leveraging deep expertise in AXP data models, segmentation capabilities, and best-practice architecture.The Senior Adobe Audience Developer collaborates with marketing, data, and engineering teams to ensure audience logic is accurate, aligned to business objectives, and optimized for performance. While AXP is the primary platform, experience with Unica, MDM, and MDP is valuable for cross-system alignment and legacy workflow validation.

Skills

Extensive hands-on experience with Adobe Experience Platform, especially advanced segmentation and profile data modeling
Ability to design and develop complex audiences that are efficient, reusable, and scalable
Strong understanding of identity resolution, profile stitching, and data ingestion processes
Ability to interpret business and marketing requirements and translate them into precise audience logic
Experience working with customer data platforms and activation workflows
Strong attention to detail and proficiency in validating audience outputs
Effective communication and documentation skills, with the ability to explain complex logic to non-technical stakeholders
Nice to Have Skills:

Experience with Unica, Master Data Management (MDM), or Marketing Data Platforms (MDP)
Experience with SQL or similar data query languages
Understanding of cross-platform campaign management and orchestration workflows
Exposure to data governance, privacy compliance, or audience taxonomy best practices
Experience with additional CDP, marketing automation, or analytics tools
Familiarity with agile methodologies and collaborative development processes

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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Kforce is a professional staffing services firm offering Technology and Finance & Accounting jobs with top employers nationwide. We specialize in providing contract, contract-to-hire and direct placement opportunities, with over 50 years of experience in the staffing industry. Kforce offers many consultants comprehensive benefits depending on employment status, including medical, dental, 401(K), life insurance and disability. Our vision is to be "the firm most respected by those we serve."