Social Media & Content Strategist

Social Media & Content Strategist
Part-Time (Approx. 15 Hours/Week) | Hybrid | 1099 Contractor | South Florida

Weekly travel required to Boca Raton, Davie, and Kendall

Adolescent Wellness Academy and Principles Recovery Center are seeking an experienced Social Media & Content Strategist to elevate our digital presence and authentically tell the stories of the clients, families, and teams we serve.

This is a highly independent, results-focused role offering significant creative ownership. We are looking for a professional who can develop strategy, create compelling content, and drive measurable growth across our brands.

Responsibilities

Develop, create, and manage content across Instagram, Facebook, LinkedIn, and TikTok.

Visit all three facilities weekly to capture photos, videos, team highlights, and program content.

Attend company events, community initiatives, and team gatherings as needed.

Create and present monthly content calendars for approval.

Develop and execute a strategic 6-month social media growth plan.

Track performance metrics and provide recommendations to increase engagement, reach, and brand awareness.

Ensure all content aligns with brand standards, mission, and voice.

Qualifications

2+ years of direct social media management experience required.

1+ year of behavioral health experience required.

Strong photography, videography, content creation, and copywriting skills.

Proficiency with Canva, CapCut, Adobe Creative Suite, or similar platforms.

Ability to work independently, manage priorities, and deliver results with minimal oversight.

Compensation

Competitive hourly contract compensation.

Mileage reimbursement for approved business travel.

Paid bi-weekly.

Success in This Role

Consistent execution of weekly deliverables.

Professional, authentic representation of the AWA and PRC brands.

Reliable content collection across all locations and events.

Strategic execution of content calendars and growth initiatives.

Measurable increases in engagement, reach, audience growth, and overall brand visibility.

If you're a creative self-starter who thrives on ownership, storytelling, and building meaningful brands, we'd love to hear from you.

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