Meta Ads Specialist Job at Swift Staffing Group in Brooklyn

Digital Content Marketer/ PPC Specialist

The Digital Content Marketer/ PPC Specialist will be responsible for managing and optimizing paid advertising campaigns across Meta platforms and other PPC channels. This role requires someone who understands campaign structure, targeting, budgeting, and performance optimization.
The ideal candidate is analytical, detail oriented, and comfortable working in a fast paced environment. You will be expected to monitor performance, adjust strategies, and drive measurable results through paid advertising efforts.
Key Responsibilities:
Manage and optimize Meta Ads (Facebook and Instagram) campaigns
Plan, launch, and monitor PPC campaigns
Analyze campaign performance and adjust for improved results
Manage budgets, targeting, and ad creatives
Track key metrics and provide performance insights
Test and implement new strategies to improve ROI
Work closely with internal teams on campaign goals and execution
Qualifications:
1–2+ years of hands-on Meta Ads experience required
Experience with PPC campaign management
Strong analytical and data interpretation skills
Ability to manage campaigns independently
Highly organized with strong attention to detail
Strong communication and reporting skills
Location

: Williamsburg, NY
Type

: Full time, in office
Salary

: $70,000–$90,000/year