Role Overview:
We are seeking a highly motivated and experienced Affiliate Marketing Manager to join our dynamic marketing team. With at least 2 years of experience in affiliate marketing, the ideal candidate will be responsible for affiliate outreach, onboarding, and ongoing campaign management. This will also include strategic publisher program development and influencer outreach to drive revenue growth and expand our brand's reach.
This is a hybrid role based at our Los Angeles, CA office, with in-person attendance required Tuesday through Thursday and remote flexibility on Mondays and Fridays.
Key Responsibilities:
- Implement a comprehensive affiliate marketing strategy that aligns with the company's goals and objectives.
- Recruit new affiliates and influencer partners and nurture existing relationships to optimize performance and revenue.
- Monitor and analyze the performance of affiliate campaigns and make data-driven decisions to ensure continuous optimization.
- Collaborate with the marketing team to create and provide affiliates with promotional materials, including banners, landing pages, and promotional offers.
- Negotiate and manage contracts and commission structures with affiliates and networks.
- Outreach to strategic publishers and develop comprehensive programs to maximize brand exposure and media return.
- Stay updated with the latest trends and best practices in affiliate marketing to continuously improve our program.
- Organize and attend affiliate marketing events and conferences to build networks and promote our affiliate program.
- Coordinate with other departments to ensure brand consistency and compliance across affiliate campaigns.
- Work with Marketing and BI teams to develop strategies to monitor and identify traffic quality
- Prepare regular reports on the program's performance and present insights and recommendations to senior management.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- A minimum of 2 years of experience in affiliate marketing, with a proven track record of growing affiliate programs.
- Strong understanding of the affiliate marketing ecosystem, including networks, platforms, and tracking technologies.
- Experience with affiliate platforms and tools – specifically Commission Junction
- Excellent analytical skills and proficiency in analyzing data to make informed decisions.
- Outstanding communication and interpersonal skills, with the ability to build and maintain relationships with partners.
- Highly organized and able to manage multiple projects simultaneously.
- Self-motivated with a results-driven approach.
Benefits:
- Comprehensive Benefits Package
- 401(k) Retirement Plan with Company Match
- Unlimited Paid Time Off (PTO)
- Paid Company Holidays
- Eligibility for a Discretionary Bonus
Who is RealDefense:
Headquartered in Los Angeles, CA, RealDefense LLC is an award-winning software development company known for its flagship product brands, including iolo System Mechanic® and SUPERAntiSpyware®. With a commitment to innovation, RealDefense has consistently earned top ratings from PC Magazine™ and protects over 3 million customers. The RealDefense portfolio also features renowned privacy and security software brands, including MyCleanID, MyCleanPC, USTechSupport, ioloVPN, GetMyDrivers, WarrantyStar, and Support.com.
RealDefense partners with leading consumer brands in the cybersecurity and PC manufacturing sectors to deliver telemetry-enabled monetization solutions. For more information, please visit www.realdefen.se.