Vice President of Fashion, Beauty & Lifestyle Division

Vice President Of Fashion, Beauty & Lifestyle Division

BPM-PR Firm is an award-winning PR agency dedicated to crafting impactful communication strategies for a diverse clientele. With an unwavering commitment to excellence, we prioritize building, enhancing, and safeguarding our clients' reputations through strategic PR initiatives. Our expertise spans across various industries, including fashion, beauty, lifestyle, technology, and events, but we also work cross-industry with businesses, entertainment, experts, authors, and more. At BPM-PR Firm, your voice is heard, and you will engage in creative and fun projects weekly, producing real results.
As the Vice President of Fashion, Beauty & Lifestyle Division at BPM-PR Firm, you will occupy a pivotal role within our organization, reporting directly to the CEO. Your mandate will encompass the development and execution of comprehensive public relations strategies tailored to meet our clients' objectives. You will lead a team of seasoned PR professionals, manage multiple team hubs, collaborate closely with our sales team to bolster business development efforts, and liaise directly with Human Resources on strategic staffing initiatives. Additionally, your responsibilities will extend to ensuring monthly adherence to media placement and outreach standards, client reporting, internal staff oversight, and active involvement in crafting press releases, pitch letters, and innovative media strategies. Your expertise will also be pivotal in orchestrating, managing, and attending events, while fostering a culture of collaboration and excellence within our teams.
Key responsibilities include:
Strategic leadership to develop and execute PR plans aligned with client objectives.
Client management, serving as the primary liaison, offering strategic counsel, and fostering robust relationships.
Team leadership, inspiring and mentoring a diverse team of PR professionals.
Hub management, overseeing and synchronizing activities across various team hubs.
Sales collaboration, providing PR insights and support to fuel business development.
Media relations, cultivating key journalist relationships and orchestrating impactful outreach.
Upholding monthly media placement and outreach standards.
Crisis management, leading efforts to safeguard and manage client reputations.
Content strategy, driving the creation of compelling content across diverse platforms.
Writing and pitching, crafting press releases, pitch letters, and innovative media strategies.
Event planning and management, strategizing, executing, and attending events.
Team motivation, cultivating a culture of collaboration, innovation, and excellence.
Performance metrics, establishing and monitoring KPIs to gauge PR campaign effectiveness.
Client reporting, preparing and delivering comprehensive client reports.
Internal reporting, reviewing performance reports and driving continuous improvement.
Industry trends, staying abreast of industry trends and best practices.
Human Resources collaboration, working with HR to prescreen candidates.
Reporting, providing regular updates to the CEO on PR activities.
Qualifications include:
Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
Minimum of 7 years of PR experience, with at least 4 years in a leadership capacity.
Proven track record of developing and executing successful PR strategies and campaigns.
Exceptional communication, presentation, and interpersonal skills.
Strong leadership and team management abilities, with experience in managing dispersed teams.
Proficiency in crisis communication and reputation management.
Robust network of media contacts and industry influencers.
Demonstrated business development acumen and client relationship management skills.
Experience collaborating with sales teams to drive business growth.
Proficiency in writing press releases, pitch letters, and developing innovative media strategies.
Track record of planning, managing, and attending successful events.
Ability to motivate teams effectively and foster a culture of collaboration and excellence.
What we offer:
Competitive salary and benefits package, including Health, Vision, Dental, and 401K.
Opportunity to work with a prestigious and diverse client base.
Dynamic and collaborative work environment.
Professional development opportunities and career growth.
Join BPM-PR Firm and be a part of a team that is redefining the landscape of fashion PR. Apply today and help us continue to build BPM-PR Firm as the premier PR agency for the fashion industry.