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Vice President, Social Media Influencer Marketing

Calcium+Company · Philadelphia, PA, USA ·

Job type:
Full Time

divh2Vice President, Social Media

Influencer Marketing/h2pMarketing

Innovation/ppReports to: Chief of Advertising/ppJob Summary/ppAt Calcium+Company, the VP, Social Media

Influencer Marketing is an executive leader responsible for defining and advancing the vision, growth, and enterprise integration of social media and influencer marketing across the organization./ppYou are a transformational strategist and senior business leader who ensures social and influencer capabilities are innovative, scalable, compliant, and tightly aligned with commercial and communications priorities. You shape the long-term direction of the division, elevate agency thought leadership, and play a central role in revenue generation and organizational growth./ppThis role requires executive-level strategic leadership, strong commercial acumen, cross-division influence, and the ability to institutionalize best-in-class capabilities across the agency./ppKey Job Responsibilities (Duties may include, but are not limited to all or some of the following)/pulliDefine and evolve the strategic vision for social media and influencer marketing across the strategy department and broader agency/liliDrive enterprise-wide integration of social and influencer strategy within brand, PR, medical communications, and commercial frameworks/liliCounsel our clients directly on digital transformation, platform governance, regulatory shifts, and influencer engagement innovation/liliLead development of scalable systems, tools, and frameworks that institutionalize best practices in influencer identification, contracting, content planning, measurement, and ROI analysis/liliLead both internal and external workshops to solicit thinking and product output thats simple, meaningful, and impactful/liliAdvance measurement sophistication by championing performance-driven KPIs and ROI modeling in collaboration with analytics leadership/liliRepresent the division in high-level pitches, industry forums, and thought leadership initiatives/liliOversee Group Directors, Directors, and senior leadership within the division, ensuring strong performance management, succession planning, and talent development/liliMonitor emerging technologies, platform shifts, and regulatory developments to position the agency at the forefront of innovation/liliChampion a culture of entrepreneurial thinking, intellectual curiosity, accountability, and measurable impact/li/ulpJob Qualifications (Skills/Requirements)/pulliBachelors degree in communications, marketing, public relations, or related field/lili10+ years of relevant agency or in-house experience/liliExcellent communication skills, both verbal and written, including a high degree of proficiency in presenting ideas/liliProven executive leadership experience overseeing integrated social media and influencer marketing functions/liliDeep expertise in healthcare/pharma regulatory environments and digital risk management/liliDemonstrated success driving significant revenue growth and expanding enterprise-level accounts/liliStrong executive presence and ability to influence C-suite stakeholders/liliAdvanced financial and operational management experience/liliTrack record of building and scaling high-performing teams/liliStrategic visionary with ability to translate long-term direction into operational excellence/liliEntrepreneurial leader committed to innovation and measurable business outcomes/liliWillingness to go beyond what is described in the job description and be flexible for the team, and ultimately, the work/li/ulpFor U.S. Job Seekers, it is the policy of Calcium+Company to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law./ppEOE/AA/M/D/V/F./p/div