Sr. Product Marketing Specialist - INTL

Product Marketer

This role will drive global product marketing strategy and execution for UL Solutions' digital products, including Prospector and Product iQ, focused on user acquisition and engagement. The Product Marketer will partner closely with product, sales, and business stakeholders to bring campaigns to market that generate pipeline and drive business growth. This person will own messaging, content development, and campaign execution while translating complex technical concepts into clear, compelling value propositions for targeted audiences.
Day to Day:
Launch and execute marketing campaigns that drive pipeline and sales leads
Partner with product, sales, and business leaders on go-to-market strategy
Work with digital media teams to bring campaigns to market
Develop messaging, copy, and thought leadership content
Support global initiatives including translation/localization
Create sales enablement materials and support feedback loops
Conduct market research and gather insights to inform strategy
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.