Director, Strategic Communications - Women's Basketball Intercollegiate Athletic

Director, Strategic Communications - Women's Basketball

The Director, Strategic Communications - Women's Basketball owns and leads strategic athletics storytelling across multiple mediums as dictated by the message. This position utilizes existing knowledge of the sport to craft strategy around storytelling efforts and immerses itself in the ethos of the sport on a conference, community, college, national and international level. While this role will decide which mediums and content are necessary, there will be a strong focus on digital content and communication utilizing various digital platforms - with the proper channel(s) chosen by the employee based on the message created. With a strong emphasis on brand awareness, broad-reaching messaging, recruiting and retaining student-athletes, and providing entertainment to all consumers of Cal Athletics, this position is critical in supporting the storytelling for these areas. By aligning with the women's basketball program, this position allows a narrowed focus of communication excellence needed for this sport to thrive in the existing college athletics ecosystem.
Responsibilities include team immersion, overseeing content creation, media plan creation, storytelling integration, and serving as the strategic communications project manager. The role requires advanced knowledge of the program, problem-solving skills, excellent communication abilities, proficiency in computer applications, and strong collaboration and time management skills.
The budgeted annual salary range that the University reasonably expects to pay for this position is $105,000.00 - $115,000.00. This is an exempt, monthly-paid position. This is a full-time (40 hours/week) Career position eligible for UC benefits.