Global Head of Sales Apparel

Global Head Of Sales Apparel

blackcrows is an independent ski culture brand born in Chamonix Mont-Blanc, and embraced by mountain communities around the world. We design skis, outerwear and accessories that shape modern ski culture with a relentless focus on performance, identity and style - objects shaped by a desire to merge beauty and efficiency. Rooted in ski culture and driven by a spirit of freedom and adventure, blackcrows celebrates the mountains as a creative space. With offices in Chamonix, Paris and Los Angeles, a global distribution and own physical retail stores in key locations, the brand continues to expand its vision of contemporary skiing.
This is a newly created role, designed to unlock the next chapter of blackcrows' growth. We are looking for a Global Head of Sales Apparel to own and build the wholesale commercial strategy for our apparel category from the ground up. The person we hire will be the leading commercial force behind blackcrows apparel worldwide. They will bring deep expertise in technical outerwear wholesale

specifically in the North American market

and use that knowledge to build a global account base, establish the right distribution model, and give the new apparel collection the commercial infrastructure it deserves. This is not a management role within an established system. It is a builder's role: the successful candidate will define the playbook, identify and sign the right partners, and create the foundation for a category that could realistically represent 2025% of blackcrows' total business within three to four seasons.
Key responsibilities include:
Global apparel wholesale strategy
North America

primary market
Europe & international

collaborative development
Product & creative collaboration
Success in the role (1218 months) includes:
A curated network of 4060 strategic apparel accounts activated globally, with NA as the anchor.
A clear, repeatable sell-in process and commercial calendar established for apparel, operating independently of hardgoods.
Apparel wholesale revenue growing materially

from a low base toward a path to 10m+ annually within 23 seasons.
Strong relationships with the right retail partners who stock, present, and tell the blackcrows apparel story with conviction.
Product feedback loop in place

commercial insights from accounts shaping the next collection.
We are looking for someone who combines genuine commercial drive with a deep understanding of the technical outerwear market

and who is excited by the challenge of building something from scratch within a brand they believe in.
Experience includes:
Minimum 8 years of experience in wholesale sales, with a significant and demonstrable track record in technical outerwear or premium outdoor apparel.
Deep knowledge of the North American specialty outdoor and ski retail landscape is mandatory

existing relationships with key NA buyers are a strong advantage.
Experience managing or developing a global or multi-territory wholesale apparel business is highly desirable.
A track record of building new wholesale distribution from scratch, not just managing inherited accounts.
Experience working with or within an independent, brand-led, premium business

someone who understands how to sell with brand conviction, not just on price and terms.
Familiarity with the European technical outdoor market is a plus but not required at hire.
Skills & mindset include:
Energised by creating structure where none exists, not frustrated by it.
Commercial rigour: analytically strong, with a clear grasp of wholesale economics

margin, sell-through, inventory health, and seasonal cadence.
Brand-literate: understands the difference between a brand-building account and a volume account, and chooses accordingly.
Credible in the room: able to walk into a buyer meeting at a premium specialty store and earn their respect

both commercially and culturally.
Cross-cultural communicator: comfortable working with a French-headquartered creative team and adapting communication styles across markets.
Autonomous and entrepreneurial: thrives with ownership and accountability, without needing heavy management infrastructure around them.
Fluent in English; French or other European language is a bonus but not required.
Contract & conditions:
Start date: as soon as possible
Contract: permanent, full-time
Location: Los Angeles, CA or Remote (US)
Travel: Approximately 4050% of the time, including regular visits to Paris HQ and European markets
Health/dental/vision insurance, STD/LTD Insurance, Life Insurance, 401K, up to 20 days of vacation per year
What we offer:
A rare opportunity to build a new commercial category for one of the most culturally authentic brands in the ski world

with full ownership and real impact from day one.
A new apparel collection that is genuinely ready to compete: technically credible, aesthetically distinctive, and backed by renewed brand commitment.
Direct access to leadership, creative, and product teams

no bureaucracy between your commercial insights and product decisions.
A passionate, international team united by a shared love of skiing and mountain culture.
blackcrows is committed to providing a working environment that promotes diversity, inclusion and equal employment opportunity regardless of race, colour, gender, age, creed, religion, national or ethnic origin, disability (physical or mental), marital status, citizenship, ancestry, sexual orientation, gender identity and expression, or any other legally protected status. We believe that fairness and diversity foster creativity and effectiveness, which in turn enhance Black Crows' performance in a sustainable way. We are committed to reflecting the society in which we live and the diversity of our customers. We are committed to preventing all forms of discrimination and we need our employees to join us in this responsibility.