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Online Marketing Manager

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

Leading marketing strategy and execution for online programs, the full-time Online Marketing Manager will manage asset development, budget oversight, performance analytics, and collaborate with cross-functional teams in a remote setting.
Key responsibilities

Develop and implement comprehensive marketing strategies to drive leads and inquiries for online programs
Analyze campaign performance and optimize marketing efforts based on data insights and market research
Collaborate with faculty and staff to understand target audiences and enhance marketing initiatives

Required qualifications

Bachelor's degree in marketing or a related field
4+ years of experience in marketing or a related field
Proven experience in digital marketing, budget management, and performance analytics
Strong understanding of attracting specific target audiences and managing marketing campaigns
Experience with A/B testing and collaborating across large organizations