Digital Media Producer-Engagement Specialist

Job Description:

Salary:

$50,000-52,000/year

Title:

Digital Media Producer/Engagement Specialist

Classification:

Non-Exempt

Scope of Position:

The Digital Media Producer/Engagement Specialist is responsible for developing and executing digital marketing strategies across web, mobile, social media, search, and video platforms. This role creates and edits engaging content that defines and strengthens workforce development in Northwest Pennsylvania, supports storytelling initiatives, and adapts strategies based on user engagement analytics. The position also requires the ability to target specific audiences through social media content and e-learning tools while analyzing campaign effectiveness to support scalable business growth and community engagement.

Essential Functions
Work with Job Connect staff to increase outreach through digital platforms
Promote online workshops, assessments, and digital engagement opportunities
Create web-forms to gather information from potential participants
Prepare marketing material for virtual services using creative and innovative approaches
Update various social media platforms on a daily basis
Create successful relationships with internal and external partners and organizations to gather content for social media and video projects
Edit and produce digital video and photographic content
Manage text messaging campaigns by coordinating with vendors, creating content, sending messages, and referring engaged participants to appropriate Job Connect staff and partners
Evaluate web design following web and accessibility standards
Create graphics for websites and maintain website content and links
Collaborate with management and development teams to prioritize needs, resolve issues, develop content criteria, and identify effective solutions
Other opportunities as available
Education and Experience Requirements

High school diploma required; associate degree or some college preferred
Adobe Premier Pro and Adobe Photoshop experience
Proficient in digital video and photo editing software
Videography experience
Experience in updating and enhancing social media platforms
Excellent project management, written and verbal communication, and technology skills
Demonstrated telephone, computer, written and verbal communication skills
Proficient in Microsoft Office applications
Required travel statewide
Able to work fully onsite, fully virtual, or in a hybrid environment
Clean driving record, valid Driver's License, and reliable vehicle required
Job Ad

Digital Media Producer/Engagement Specialist

Do you have a passion for making a difference in someone's life? Are you looking for an opportunity to use your skills, experience, and empathetic nature to work for a progressive, forward-thinking, and family-owned company where creativity is encouraged? Are you goal driven? Then the Digital Media Producer position is for you! We are seeking a dynamic and team-oriented individual to join our spirited team.

In this role as a Digital Media Producer/Engagement Specialist, you will support the Northwest Pennsylvania region through the development and execution of digital marketing strategies across web, mobile, social media, search, and video platforms. The Digital Media Producer/Engagement Specialist is responsible for creating and editing engaging content that strengthens workforce development in Northwest Pennsylvania, supports audience engagement, and adapts outreach strategies.

Essential Functions

Work with Job Connect staff to increase outreach through digital platforms
Prepare marketing material for virtual services using creative and innovative approaches
Update various social media platforms on a daily basis
Create successful relationships with internal and external partners and organizations to gather content for social media and video projects
Manage text messaging campaigns by coordinating with vendors, creating content, sending messages, and referring engaged participants to appropriate Job Connect staff and partners
Collaborate with management and development teams to prioritize needs, resolve issues, develop content criteria, and identify effective solutions
Education and Experience Requirements

High school diploma required; associate degree or some college preferred
Adobe Premier Pro and Adobe Photoshop experience
Proficient in digital video and photo editing software
Videography experience
Experience in updating and enhancing social media platforms
Excellent project management, written and verbal communication, and technology skills
Demonstrated telephone, computer, written and verbal communication skills
Proficient in Microsoft Office applications
Required travel statewide
Able to work fully onsite, fully virtual, or in a hybrid environment
Clean driving record, valid Driver's License, and reliable vehicle required

Bring your expertise to EDSI where you will be able to live our values every day: Show Up, Smile and Support!

EDSI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.