divh2Product Marketing Manager, Clarity EM Products/h2pThis is a dynamic opportunity for a Product Marketing Manager to drive the go-to-market strategy for our Clarity electromagnetic (EM) product line. This role requires a blend of deep technical understanding, business acumen, and expertise to connect customer needs with RD efforts and execute successful product direction and growth. The ideal candidate will have the potential to step into a Product Ownership role in the near future./ph3Key Responsibilities/h3ulliCustomer
Requirements Translation: Work closely with leading-edge customers to discuss technical requirements in depth and translate those needs to RD with clear Return on Investment (ROI) justifications./liliMarket
Competitive Analysis: Work closely with Sales and Application Engineers to identify growth opportunities, competitive threats, and technology gaps. Advise account teams on product positioning and engagement strategies./liliProduct Ownership Track: Work closely with product teams (marketing, RD, and sales) with the ability to step in to Product Ownership in the near future, encompassing decisions on packaging and pricing./li/ulh3Go-to-Market
Content Execution/h3ulliCollateral Development: Create sales tools and collateral to better communicate product capabilities and value propositions, including demonstration projects, presentations, datasheets, white papers, articles, and blogs./liliExternal Representation: Work closely with corporate marketing to define communication plans, develop marketing content for press releases, websites, and tradeshows. Assist and represent the company at industry tradeshows and conferences./liliLaunch Leadership: Drive all product launch activities, including beta partner engagements, market research, launch logistics, and sales training./li/ulh3Market Intelligence
Influence/h3ulliMarket Research: Conduct continuous market research to determine emerging trends, market needs, and customer requirements./liliCustomer Advocacy: Ensure the right customers are getting the right message through the right channels, and represent the customers voice in marketing strategy discussions and decisions./liliTeam Collaboration: Collaborate with and influence internal teams, and synthesize product information, broader industry trends, competitive positioning, and regional considerations./li/ulh3Required Qualifications/h3ulliEducation
Experience: Bachelors degree in a technical field (BSEE is highly preferred), 5+ years of relevant industry experience./liliTechnical Domain Experience: 5+ years (with a BSEE) and industry experience in high-speed/high-frequency electromagnetic analysis./liliElectronic Design Flow: Solid understanding of the electronic design flow from specification to tape-out and measurement./liliSystem Knowledge: Must have comparative knowledge of electronic product creation from the chip out through the complete system (package/board/module/enclosure) design./liliExpert Level Skill with; Clarity, Sigrity, Celsius/liliIntermediate Level Skill; Allegro/APD and Virtuoso/li/ululliCustomer Interface: Track record of interfacing with customers in pre-sales activities./liliLeadership
Influence: Proven ability to lead cross-functional initiatives, work effectively, and establish credibility with RD, management, product engineering, and sales./liliCommunication: Outstanding analytical skills with attention to detail, and strong verbal, written communication, and presentation skills./liliProject Management: Proven ability to manage multiple projects, meet deadlines, and thrive in a fast-paced, multi-project, fluid environment./liliExperience as a Product or Technical Marketing Manager is a significant plus./li/ulpThe annual salary range for Massachusetts is $117,600 to $218,400. You may also be eligible to receive incentive compensation: bonus, equity, and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the salary range is a guideline and compensation may vary based on factors such as qualifications, skill level, competencies and work location. Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more./ph2Were doing work that matters. Help us solve what others cant./h2/div

Product Marketing Manager (Clarity Electromagnetic)
Cadence · San Jose, CA, USA ·
- Pay:
- $117,600-$218,400/yr
- Job type:
- Full Time