Visual Designer

Visual Designer

FitLab is a performance lifestyle company that inspires movement and builds community through the most beloved products, studios, events, equipment, and athletes on the planet. As we enter an exciting phase of growth, FitLab's Brand team is looking for an exceptional Visual Designer to contribute across a variety of high-priority projects with a focus on the Electric brand's design needs.
As a member of FitLab brand team, you will produce & oversee digital experiences that maintain brand consistency & increase engagement with a particular focus on email communications and social content. You have a passion for user experience & graphic design, a firm knowledge of best practices, and you make data driven decisions. As a digital platforms-focused graphic designer, you will work closely with the Electric and FitLab teams to ensure brand consistency with all creative. You will work with E-commerce and Marketing partners to help develop and complete engaging campaigns. You are regularly bringing new ideas to the table and seeking to push the limits of creativity within the digital space.
Responsibilities

Must be able to continuously elevate Electric's product messaging and visual style
Create on-brand content that is relevant, engaging, and distinctive
Conceptualize multiple creative solutions to address Digital and Social Media objectives and strategies
Develop and craft Design Performance Marketing Ads that live in Facebook, Instagram, Google Display, etc
Ideate and collaborate directly with the CMO, Copywriters, Photographers, etc
Responsible for taking digital design projects from ideation to completion
Design and build effective Email Marketing Campaigns
Design Website Landing Pages & new Site Experiences for both Mobile & Desktop
Design and execute digital assets in a timely manner in order to meet or exceed Company needs and/or timelines
Work cross-departmentally to align strategies and goals
Stay up to date with best practices for digital platforms
Complete other reasonable duties as assigned by management
Requirements

Foster, support, and value diversity, equality, and inclusion in the workplace?
3+ years experience in digitally-focussed design output
Experience with direct-to-consumer creative & messaging
Knowledge of web analytics to make data driven decisions
Knowledge of digital design software: Adobe Creative Suite, Figma, Canva
Experience with Klaviyo a plus
Video editing & motion graphics skills a plus
Passionate about design & delivering great results
Creative thinking, strong conceptual and graphic design skills
Confident in presenting new ideas to the team
Resourceful – Can identify problems/opportunities and work to solve them
Desire for both personal and professional growth
Open minded, team player that can work within teams for our brand's best interests
Physical Demands:
Prolonged periods sitting at a desk and working on a computer
If you are unable to meet any of these physical demands, reasonable accommodations will be made to the best of FitLab's ability.