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Client Director (US Theatre)

SINE Digital · New York, NY, USA ·

Job type:
Full Time

US Client Director (Theatre)

SINE Digital invites applications and referrals for the position of US Client Director (Theatre). This is a great opportunity for a talented and motivated leader with a demonstrable history of achievement. Candidates from diverse backgrounds are strongly encouraged to apply.
SINE Digital LLC is a global leader in media, technology, and insights for the live entertainment industry. With offices in London and New York, we partner with world-class cultural institutions and global brands to drive digital and AI transformation, delivering data-led marketing strategies that maximise ticket sales, elevate brand awareness, and deepen audience engagement.
SINE Digital clients include many of the most iconic productions in the West End and on Broadway, alongside some of the world's foremost cultural organisations such as The Royal Ballet & Opera (formerly the Royal Opera House), Nederlander Theatres, LW Theatres, LW Tickets, and The Royal Court.
The Opportunity

Essential Responsibilities
SINE Digital is seeking a Client Director (Theatre) to lead strategy, revenue growth, and portfolio performance across our Broadway, Off-Broadway, and touring production clients. This is a senior, industry-facing leadership role for someone deeply embedded in the theatre ecosystem. The Director will oversee a portfolio of clients, own revenue and profitability targets, develop senior client relationships, and drive both strategic excellence and operational rigor across your accounts.
Strategic Client Leadership
Reporting to the Managing Director (US), the Client Director will:
Own and shape integrated marketing strategy across a portfolio of Broadway, Off-Broadway, and touring productions.
Act as senior strategic advisor to producers, general managers, and theatre partners
Ensure media, SEO, AI Discovery, CRM, Data & Insights, and creative strategies align with client business goals and revenue objectives
Empower Account Directors/Managers to lead day-to-day client management while maintaining executive oversight and accountability.
Portfolio Revenue & Profitability
Own revenue targets and margin performance across your client portfolio
Forecast revenue, manage scope, and ensure profitable account growth
Oversee resource allocation in partnership with department leads to align staffing with portfolio needs
Identify upsell and cross-sell opportunities that strengthen long-term partnerships.
New Business & Industry Growth
Leverage existing Broadway and theatre relationships to generate new opportunities. Identify prospective partnerships and collaborate with the new business team to pitch and close new clients
Represent SINE Digital at industry events, opening nights, and theatre partner engagements
Expand SINE's penetration within the theatre market through strategic relationship building.
Team Leadership & Operational Excellence
Manage and mentor three direct reports within Client Services
Elevate the strategic capabilities of the team while fostering accountability and ownership
Continuously evaluate and improve workflow, communication, and process efficiency
Influence hiring decisions and support the development of a high-performing client services team.
Cross Functional Influence
Collaborate closely with Media, CRM, Data & Insights, and SEO teams to ensure integrated execution. Advocate for client needs while balancing internal priorities and performance standards. Serve as a leadership voice in shaping department-wide best practices and strategic direction.