Social Media Strategist

As a Social Strategist working across multiple brands, you’ll foster and drive social goals, content best practices, and influencer management. Success in this role will hinge on leading strategic social direction with both internal and external teams, effective management of influencer partnerships, and thoughtful strategic storytelling and research.
You’ll help develop social strategies that grow followers and drive engagement, while executing influencer partnerships with care and consistency. When it comes to content, you're comfortable speaking to performance and translating data into insights.
You stay ahead of trends, know how to tap into cultural moments, and use analytics to turn performance insights into smarter decisions. You move fluidly between brand goals, bringing both creativity and accountability to your work, and genuinely love being a strategic leader.
If this sounds like you, we'd love to meet you!
Responsibilities Develop social-first content strategies for clients
Support and execute end-to-end influencer marketing campaigns, including shortlisting, budget negotiations, contracting, briefing, reporting, and overall relationship management
Manage influencer timelines, creative direction, and feedback
Assist with audits, playbooks, and analysis of social performance metrics
Prepare and present client-facing materials such as briefs and performance insights
Stay ahead of platform updates, emerging trends, and cultural moments to identify real-time opportunities for clients
Collaborate with creative, account, and community teams to ensure a cohesive social approach
Support production and on-site or remote shoots as needed, including coordination with creators, vendors, and internal teams to ensure smooth execution
Support new business growth and upsell initiatives, including drafting pitch materials, decks, and value-add messaging
Qualifications and Skills Bachelor’s degree, in marketing or a related field preferred
3-4 years of agency experience
Social media experience, particularly in a Social Media or Influencer Management function, at either a brand or agency
Experience working with social and/or influencer platforms including native platforms, Sprout Social, CreatorIQ, etc.
Excellent written and verbal communication skills with intense attention to detail
Ability to operate independently while collaborating with clients and internal teams
Strong negotiation and budget management skills
Strong problem-solving skills
NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.

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