Key Responsibilities
Lead and manage integrated marketing campaigns from planning through execution
Serve as the primary liaison between internal stakeholders and external partners, agencies, and vendors
Coordinate project timelines, deliverables, and resources to ensure successful campaign outcomes
Support product marketing efforts, including go-to-market planning, messaging, and launches
Align campaign strategies with business and product objectives
Track performance metrics, analyze results, and provide insights for optimization
Ensure consistent brand messaging across all campaigns and partner communications
Manage multiple projects simultaneously while meeting deadlines
Author copy for brochures, Whitepapers, and Articles that effectively convey our product value proposition
Author insightful marketing materials such as blogs, articles, and eBooks, solidifying our company's position as a thought leader in the industry
Required Qualifications
Experience in product marketing or marketing project management
Proven track record of managing multi-channel marketing campaigns
Strong stakeholder management and partner collaboration skills
Excellent organizational, communication, and problem-solving abilities
Ability to work cross-functionally with marketing, product, sales, and creative teams
Preferred Qualifications
Background in banking, fintech, SaaS, or product-led organizations strongly preferred
Experience working with complex products or regulated industries
Familiarity with marketing automation, project management tools, and analytics platforms
Experience supporting product launches or go-to-market initiatives