ColourPop is all about accessible, trend-driven beauty that moves at the speed of culture. Known for rapid launches, viral moments, and a passionate community, we create high-quality, cruelty-free products that bring what’s next in beauty to our fans first. As part of the Seed Beauty family, we redefine what it means to innovate fast — and have fun doing it.
Sr Director, E-Commerce
ColourPop is looking for a Senior Director, E-Commerce to lead the e-commerce business across DTC and Amazon. This leader will be responsible for end-to-end P&L and contribution margin performance by channel, and will manage the team responsible for the website, merchandising, and customer experience. This role requires a hands‑on leader who can drive the day‑to‑day strategy and operations of the business to achieve revenue and profitability targets. The role is based in Sherman Oaks, CA and is hybrid, with 3+ days/week in-office.
Your Opportunity
- Own end-to-end P&L and contribution margin performance
- Develop the programming calendar to achieve revenue and profitability targets across all channels — including promotions, launches, and collaborations
- Drive merchandising strategy
- Grow the Amazon business by optimizing product listings, advertising, promotions, and Brand Store experience
- Work closely with Demand Planning to align on forecasts and inventory needs across channels dictated by calendar
- Report out on performance and KPIs by channel weekly and monthly — including revenue, traffic, conversion, AOV, and contribution margin
- Manage website operations including troubleshooting, order management, content launches, and QA of all content on site
- Manage website design, market research, and budgeting
- Present plans for new advances and initiatives to improve ColourPop’s online presence and sales across channels
- Manage all online activity in relation to traffic acquisition, sales, conversion, and reporting
- Develop a content calendar and oversee website upload and landing page development
- Review security of checkout pages and payment procedures
- Review copy and legal discl ...