Sales Account Executive (Syracuse, NY) – Outdoor Advertising Sales
Are you in search of a workplace that thrives on community connections through advertising? If so, we'd love to have you join our sales team! Our Lamar office in Syracuse, New York is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Syracuse, NY and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small! This position will cover the Watertown Market.
What's in it for you?
Monday‑Friday 8am – 5pm schedule with paid holidays, with a combination of time spent in‑office and selling in the field.
First‑year earning potential of $60,000–$150,000, including commissions, dependent on experience and selling ability.
No commission cap, so earning potential is unlimited as you grow your book of business.
Monthly auto and cell allowances for work‑related expenses.
What can you expect from us?
Comprehensive training program with opportunities to participate in our corporate‑hosted Lamar Sales School.
Multiple medical plan options and a health savings account.
Hospital, Critical Illness, and Accident coverage.
Dental and vision insurance.
Short and long‑term disability and paid parental leave.
120 hours of paid time off (PTO) that increases with tenure.
12 paid company holidays including Presidents Day and Juneteenth.
401(k) plan with company match.
Up to $1,200 value in employer‑paid HSA contributions and cash rewards for engaging in our wellness program.
A people‑first culture that invests in connection, community involvement, and transparency around employee feedback.
What we're looking for in you
Comfort making cold calls over the phone and in‑person.
Ability to make oral presentations and clearly articulate policies and procedures.
Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds.
Motivation to learn new technology and systems.
Ability to exhibit effective time management and self‑organization.
Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers.
Ability to communicate professionally both verbally and in writing.
Ability to perform effectively under fluctuating workloads.
A knack for making connections and gaining the trust of others.
Ability to meet a sales quota and utilize general sales techniques.
Intrinsic self‑motivation to overcome challenges and meet goals.
Resilience in response to rejection.
Education and experience
Current and valid driver’s license required.
College degree preferred.
Previous outdoor advertising sales experience preferred.
Proficiency in Microsoft Office Suite.
CRM experience preferred.
A day in the life
On a regular basis, you will:
Meet and exceed sales targets and monitor personal sales data and reports.
Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame.
Exhibit working knowledge of local and national competition.
Cluster accounts to work them efficiently.
Identify potential growth areas and open new accounts.
Use Lamar computer tools to locate prospects and follow up on leads, as well as prepare proposals, written presentations, and research.
Develop their presentation skills by utilizing computer tools, and presenting to clients on a regular basis.
Develop new product knowledge and selling skills.
Actively participate in sales meetings, regional meetings, seminars, and trade shows.
Perform administrative duties, such as:
Maintaining daily, weekly, and monthly sales plans a month in advance.
Follow up on all client production orders and problem‑solve any issues that may arise.
Maintaining organized and up‑to‑date records of clients and sales activity.
Physical demands and work environment
The work environment is a combination of an office environment and work in the field making sales calls and servicing existing accounts.
The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.
Nights spent away from home traveling are less than 10%.
Accommodation for applicants with disabilities
Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com.
Equal Opportunity Employer
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.
Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.
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