Marketing Governance Specialist (Workfront)

Marketing Governance System Support Contract
Contract: 6 months

This role will support the Marketing Governance team in intake & system operations, backlog management, and governance enablement, while assisting in the transition of the intake system from Azure DevOps (ADO) to Adobe Workfront, with an emphasis on helping to design and implement an automated future intake system.

Key Responsibilities

Ties Workfront Intake & Governance Operations

Support marketing intake in Workfront (request queues, custom forms, workflows, routing logic)

Partner with Lead Intake Manager to ensure high-quality, governance-ready ticket submissions

Support governance board preparation, prioritization views, and decision tracking

Intake Automation & AI Enablement

Design and implement automated intake capabilities within Workfront (Fusion, integrations, rules engine)

Enable smart intake experiences, including prompt-based ticket drafting or structured submission GUI

Auto-suggested fields and standardized inputs

Real-time validation and error flagging prior to submission

Partner with stakeholders to define and operationalize pre-submission quality scoring/validation logic, automated identification of missing fields, dependencies, or common errors, system-driven recommendations (e.g., suggested priorities, routing, or governance outcomes)

Support development of capacity reporting automation, including real-time intake visibility vs. available capacity and alerts or recommendations based on workload thresholds

Support backlog migration, data validation, and cutover readiness

Translate ADO structures into Workfront architecture (programs, projects, forms, reports)

Identify opportunities to simplify processes using Workfront-native capabilities vs. replication

Ensure seamless continuity of intake, governance, and reporting during transition

Backlog Quality, Data Governance & Process Controls

Own backlog hygiene and intake data quality across idea backlog and active work

Implement automated QA checks and validation rules to improve intake quality at the source

Establish and document governance standards, intake rules, and system governance reporting, insights & decision enablement

Build Workfront dashboards supporting governance, intake trends, and capacity insights

Enable self-service reporting for governance board and stakeholders

Identify bottlenecks and optimization opportunities using intake data

Data Planning & Capacity Enablement

Prepare backlog for quarterly planning (clean-up, dependency clarity, readiness)

Align intake with prioritization and capacity planning framework

Required Skills & Experience

Strong experience with Workfront configuration (request queues, forms, workflows, reporting)

Experience with Workfront Fusion, automation tools, or system integrations

Proven ability to design automated workflows, validation rules, or decision-support systems

Experience supporting system migrations (ADO preferred)

Experience in backlog management and growth

Ability to translate business requirements into structured intake logic and automation

Experience with data validation frameworks, scoring models, or decision logic

Strong backlog management and data quality experience

Linking dashboarding and reporting (Workfront or similar platforms)

Ability to identify patterns, inefficiencies, and automation opportunities

Familiarity with capacity planning or workload modeling

Strong stakeholder engagement and cross-functional coordination

Detail-oriented, proactive, and comfortable building in ambiguous environments

Preferred Skills & Experience

Experience building AI-assisted workflows, prompt-based systems, or intelligent intake tools

Exposure to automation platforms

Experience in marketing operations, intake/governance models, or enterprise work management systems

TECHEAD provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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