Sr. Programmatic Ad Ops Analyst

Sr. Programmatic Ad Ops Analyst
Application Deadline:

21 June 2026

Department:

PAS

Employment Type:

Full Time

Location:

New York

Reporting To:

Manager of Business Intelligence & Activations

Compensation:

$72,000 - $83,000 / year

Description
As a Sr. Ad Ops Analyst you will own the setup, optimization, and performance tracking of programmatic campaigns across DSP and SSP partners. You’ll help Big Happy expand our advanced buying capabilities, ensuring campaigns run efficiently, accurately, and profitably.

This role is ideal for someone who has hands‑on experience inside programmatic platforms and is excited to bring operational excellence and strategic thinking to a growing team.

Key Responsibilities

2-5 years of hands‑on programmatic ad buying experience (DSP or SSP).

Strong understanding of trafficking, audience segmentation, pixel implementation, and programmatic ecosystem mechanics.

Experience optimizing toward KPIs such as CTR, ROAS, CPA, CPM, and viewability.

Strong analytical mindset with the ability to interpret data and translate insights into action.

Advanced comfort with Microsoft Office, particularly Excel for data analysis (pivot tables, complex formulas)

Comfortable managing multiple campaigns simultaneously in a fast-moving environment

Skills, Knowledge and Expertise

Detail‑Oriented:

You catch issues before they become problems.

Curious & Resourceful:

You proactively explore platform capabilities and new opportunities.

Clear Communicator:

You can explain technical concepts in simple language.

Collaborative:

You work well across creative, media, and strategy teams.

Ownership Mindset:

You take responsibility for results and drive improvements.

Calm Under Pressure:

You can manage pacing, troubleshooting, and deadlines without losing focus.

Benefits

Full-time position with a competitive base salary and commissions

Access to benefits, including Healthcare, Dental, and Vision

Participation in Big Happy’s stock program

Paid Parental Leave

Unlimited PTO

Big Happy‑provided laptop

Team Happy camaraderie—celebrating wins, learning from challenges, and fostering continuous career growth

A workplace culture where you can be yourself, contribute meaningfully, and be valued for your impact

Compensation:

$72,000-$83,000 base + 10% bonus + Quarterly Kickers

Location:

Midtown NYC (3 days per week in office)

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