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SEO Content Analyst Cambridge, MA - Hybrid

Insurify, Inc. · Cambridge, MA, USA ·

Pay:
$70,000-$80,000/yr
Job type:
Full Time

How you will make an impact

Conduct keyword research and user intent analysis using SEO tools to create content outlines for transactional topics for writers and optimize existing content for both traditional search, AI Optimization (AIO), and Generative Engine Optimization (GEO).

Partner on the ideation and execution of a scalable content strategy designed to grow qualified organic traffic while increasing visibility across AI‑powered search experiences.

Optimize on‑page SEO elements including titles, meta descriptions, headers, internal linking, and structured content to improve rankings, click‑through rates, and AI/LLM comprehension.

Collaborate closely with SEO, editorial, and product teams to align content execution with evolving search algorithms, AI‑driven search behavior, and business goals.

Analyze SEO best practices, competitive landscapes, and performance data to identify and apply optimization opportunities, including content gaps and AIO/GEO‑friendly formatting and coverage.

Monitor and report on organic performance metrics such as traffic, rankings, CTR, and AI search visibility, using insights to continuously refine content and optimization strategies.

This is a hybrid position that requires candidates to be able to come into our

Cambridge, MA office .

Who you are

A self‑starter with 1-2 years of experience in an SEO/Content role

B.A./B.S. degree in Marketing, Communications, Business, Data Analytics, or Computer Science preferred

Strong problem‑solving skills

Ability to navigate and execute in ambiguous problem spaces

An understanding of how search engines and AI‑driven ranking systems surface, interpret, and synthesize content across traditional and generative search experiences.

Fast learner with the ability to quickly adapt to new tools and processes

Proactive and stays ahead of the latest search trends and algorithmic changes

Excellent written and verbal communication skills

Ability to work independently and as part of a team

Excellent organizational and analytic skills

Exceptional attention to detail

Confident communicator with excellent presentation skills

A team player with a solid work ethic

Self‑motivated and eager to keep learning and growing

Compensation and Benefits

Competitive compensation: $70,000-$80,000 for US locations

Generous stock options

401K plan with match

Unlimited PTO

Generous company holiday calendar

Learning & Development Stipends

Paid Family Leave

Catered lunches in the office

We are an Equal Employment Opportunity and affirmative Action employer.

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