Visual Designer

FitLab is a performance lifestyle company that inspires movement and builds community through the most beloved products, studios, events, equipment, and athletes on the planet. As we enter an exciting phase of growth, FitLab's Brand team is looking for an exceptional Visual Designer to contribute across a variety of high-priority projects with a focus on the Electric brand’s design needs.

Job Summary
As a member of FitLab brand team, you will produce & oversee digital experiences that maintain brand consistency & increase engagement with a particular focus on email communications and social content. You have a passion for user experience & graphic design, a firm knowledge of best practices, and you make data driven decisions. As a digital platforms-focused graphic designer, you will work closely with the Electric and FitLab teams to ensure brand consistency with all creative. You will work with E-commerce and Marketing partners to help develop and complete engaging campaigns. You are regularly bringing new ideas to the table and seeking to push the limits of creativity within the digital space.

Responsibilities

Must be able to continuously elevate Electric’s product messaging and visual style

Create on-brand content that is relevant, engaging, and distinctive

Conceptualize multiple creative solutions to address Digital and Social Media objectives and strategies

Develop and craft Design Performance Marketing Ads that live in Facebook, Instagram, Google Display, etc

Ideate and collaborate directly with the CMO, Copywriters, Photographers, etc

Responsible for taking digital design projects from ideation to completion

Design and build effective Email Marketing Campaigns

Design Website Landing Pages & new Site Experiences for both Mobile & Desktop

Design and execute digital assets in a timely manner in order to meet or exceed Company needs and/or timelines

Work cross-departmentally to align strategies and goals

Stay up to date with best practices for digital platforms

Complete other reasonable duties as assigned by management

Requirements

Foster, support, and value diversity, equality, and inclusion in the workplace?

3+ years experience in digitally‑focussed design output

Experience with direct-to-consumer creative & messaging

Knowledge of web analytics to make data driven decisions

Knowledge of digital design software: Adobe Creative Suite, Figma, Canva

Experience with Klaviyo a plus

Video editing & motion graphics skills a plus

Creative thinking, strong conceptual and graphic design skills

Confident in presenting new ideas to the teamResourceful – Can identify problems/opportunities and work to solve them

Desire for both personal and professional growthOpen minded, team player that can work within teams for our brand’s best interests

Physical Demands

Prolonged periods sitting at a desk and working on a computer

If you are unable to meet any of these physical demands, reasonable accommodations will be made to the best of FitLab's ability.

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