Senior Art Director

Hey, we’re GYK — an independent, integrated creative agency. Our Creative Growth Engine is made up of 65 creative entrepreneurs, modern storytellers, Emmy-award-winning makers, and data-driven problem solvers who believe creativity is a strategic lever for growth. To us, autopilot is the enemy — the enemy of growth, the enemy of standing out, the enemy of winning in the marketplace. Clients don’t come to GYK to maintain the status quo; they come to us because we embrace curiosity, question assumptions, and deliver creative solutions that work harder, drive business impact, and help brands punch above their weight class. Because at the end of the day, impact is our end game.

Named #6 in Indie Agency News’ “Top 40” Competition in 2025 and “Best of Show” by The Ad Club of New England in 2024, GYK is proud to partner with brands like Milo’s Tea Company, New Hampshire Travel & Tourism, Ken’s Foods, Citizen’s Bank, NH Lottery, Sweet Baby Ray's, Harpoon Brewery, Culture Pop Soda, Keolis Commuter Services, Hometown Financial Group, and the Boston Bruins. GYK is headquartered in Manchester, NH, with an office in downtown Boston.

Role Overview
The Senior Art Director is a highly conceptual, strategically driven creative leader responsible for developing and delivering breakthrough ideas that drive brand and business growth. This role combines creative excellence, cross‑channel expertise, and leadership to guide integrated campaigns from concept through execution across modern marketing ecosystems.

You will partner closely with writers, strategists, designers, technologists, and clients to shape compelling, innovative creative solutions that are visually distinct, culturally relevant, and strategically grounded.

Key Responsibilities

Lead the ideation, development, and execution of innovative creative concepts from brainstorming through final delivery

Create, present, defend, and execute best‑in‑class creative across all channels (digital, social, print, video, experiential, and emerging platforms)

Ensure high standards of creative craft, storytelling, and design across every touchpoint

Guide integrated campaigns with a strong creative vision, maintaining consistency and quality end‑to‑end

Contribute to design and production across formats including websites, mobile apps, digital campaigns, print, and branded experiences

Translate business objectives, audience insights, and cultural trends into compelling creative ideas

Develop scalable campaign concepts that work across platforms and audiences

Apply strong creative judgment to ensure work is distinctive, effective, and aligned with brand strategy

Bring a digital‑first mindset, with fluency in modern marketing channels and consumer behaviors

Collaborate cross‑functionally with copywriters, strategists, designers, developers, and production teams

Participate in and lead client meetings and presentations, clearly articulating and selling creative ideas

Partner with internal and external teams to ensure seamless execution and delivery of work

Build strong, trusted relationships with clients through strategic thinking and creative excellence

Stay current on design trends, culture, and emerging technologies, bringing new inspiration into the work

Leverage AI and modern tools to enhance ideation, production, and efficiency while maintaining creative integrity

Champion innovation, experimentation, and new approaches to storytelling and engagement

Demonstrate cross‑channel fluency, ensuring ideas perform across evolving platforms and ecosystems

Leadership & Team Development

Mentor and inspire junior creatives, elevating team performance and creative output

Foster a collaborative, positive, and high‑performing team environment

Lead by example with accountability, initiative, and a passion for great work

Balance high creative standards with strong emotional intelligence and teamwork

Operational Excellence

Manage multiple projects and priorities with strong organizational skills and attention to detail

Ensure work is delivered on time, on brief, and on budget

Demonstrate agility and adaptability in a fast‑paced, evolving environment

Qualifications & Skills

5+ years of agency or equivalent experience with a strong portfolio of integrated creative work

Exceptional conceptual thinking and visual design expertise

Strong communication and presentation skills, with the ability to influence clients and stakeholders

Deep knowledge of digital (web, mobile, social) and traditional media (print, OOH, branding)

High proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Ability to manage multiple clients and projects simultaneously in a dynamic environment

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