Senior Account Leader – Public Relations

This role leads the strategy and execution of high-impact public relations, public affairs, and community engagement campaigns for government, nonprofit, and corporate sectors. The position serves as a senior client lead and trusted advisor, helping organizations navigate complex communications challenges, build public trust, and deliver clear, compelling messaging across audiences and channels.

This is a fast-paced, collaborative environment with a strong emphasis on strategic thinking, service, and high-quality execution.

Worksite Location:

Minneapolis, MN with a hybrid work environment.

Salary:

$110,000-$125,000 (DOE) plus bonus.

Benefits:

Includes medical, dental, vision, PTO, 401k match, maternity/paternity leave program, short-term/long-term disability, continued education, and training.

Responsibilities

Lead development and execution of integrated public relations and community engagement strategies, including messaging, media relations, public affairs, and reputation management

Serve as a primary client lead across multiple accounts, building trusted relationships and ensuring strong communication, responsiveness, and delivery of high-quality work

Guide internal account teams and coordinate workstreams across multiple clients, ensuring deadlines, budgets, and deliverables stay on track

Translate complex policy, technical, and organizational information into clear, compelling messaging for public audiences

Develop and oversee proactive and reactive media relations strategy, including messaging, pitching, and narrative development

Prepare spokespeople and provide hands‑on support for media interviews, press events, and public engagements

Support and execute community engagement and public participation initiatives, including public meetings, open houses, and stakeholder engagement efforts

Ensure inclusive and accessible communication strategies that reach diverse audiences and communities

Advise clients on crisis and issue communications, including development of messaging, response plans, and real‑time communications support

Qualifications

Strong background in public relations, public affairs, communications, journalism, or related field

Proven experience managing client relationships and leading communications initiatives in a fast‑paced, deadline‑driven environment

Exceptional writing, editing, and storytelling skills across platforms and audiences

Strong media relations experience, including pitching, responding to inquiries, and managing sensitive or high‑visibility issues

Experience supporting or leading community engagement, public participation, or stakeholder communications efforts

Ability to balance strategic advisory work with hands‑on execution

Experience working with or alongside government, nonprofit, or corporate clients (agency experience strongly preferred)

Strong interpersonal skills with a collaborative, professional, and solutions‑oriented approach

Ability to manage multiple priorities and projects simultaneously

Commitment to inclusive communication and building trust across diverse audiences

Versique is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants regardless of race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, or veteran status.

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