Sales VP - Sports and Entertainment

About The Role

Bookit is seeking an enterprise sales lead and account executive to drive growth within the sports and entertainment vertical by securing and developing strategic partnerships with professional sports organizations, leagues, sports properties, music labels, musicians, event venues, entertainment IP owners, and related fan ecosystem platforms.
What You’ll Do

Own enterprise sales efforts for Bookit’s Sports and Entertainment vertical.
Identify, source, pitch, negotiate, and close partnerships with:

Professional sports teams and franchises
Sports leagues and governing bodies
College athletics programs
Major and independent music labels
Global entertainment groups
Live‑event management companies
Pop‑culture event producers
Sports agencies and holding groups
Sports media and fan engagement platforms
Venue and hospitality operators

Sell Bookit’s white‑label rewards and commerce platform into fan loyalty ecosystems.
Position Bookit as a solution for:

Fan loyalty and rewards programs
VIP experiences and hospitality
Member engagement initiatives
Co‑branded travel and commerce offerings
Premium fan access and experiential rewards

Build relationships with executives across sponsorship, partnerships, innovation, marketing, loyalty, digital product, and revenue operations teams.
Develop customized partnership strategies and go‑to‑market opportunities for sports clients.
Work cross‑functionally with internal product, marketing, partnerships, and operations teams to support onboarding and launch execution.
Maintain a strong outbound pipeline and manage long‑cycle enterprise deal flow.
Represent Bookit at sports, event, and entertainment industry conferences, networking events, and partner meetings.
Requirements

5–10+ years of enterprise sales, partnerships, or business development experience within the sports, entertainment or live event industries.
Existing networks and relationships across professional sports organizations, media companies, venue management companies, live event producers, leagues, agencies, sports marketing firms, or related ecosystems strongly preferred.
Proven experience closing complex partnership or SaaS/platform deals.
Strong understanding of:

Fan engagement and loyalty ecosystems
Sponsorship and partnership structures
Sports/Entertainment business operations
Hospitality and experiential programs
Enterprise relationship management

Ability to navigate multi‑stakeholder enterprise sales cycles.
Comfortable operating in an early‑stage, fast‑moving environment.
Excellent communication, presentation, and negotiation skills.
Experience with loyalty, fintech, travel, marketplace, SaaS, or white‑label technology platforms is a major plus.
Benefits

Competitive base salary + uncapped commission structure
Equity participation potential
Significant growth opportunity within a rapidly scaling platform business
Medical, Dental, and Vision coverage offered

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