Senior Content Marketing Leader - B2B SaaS

Cengage is looking for a Senior Content Marketing Manager to develop and execute a strategic content program focused on brand awareness and audience engagement in Kentucky. The ideal candidate will work closely with marketing teams to craft compelling content strategies that lead to business growth and effective customer journeys.
The role requires extensive experience in content marketing, exceptional writing skills, and the ability to analyze content performance. A Bachelor's degree in a relevant field is preferred, along with familiarity with marketing automation tools.

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