Dreww Social Media And Content Specialist
Dreww is a growth marketing agency that helps B2C and B2B companies transform their marketing into revenue. We work with social media, content, performance marketing, websites, and CRMs to generate demand and support business growth.
Our mission is to shape the culture and influence consumer buying habits on a large scale.
Our vision is to maintain long-term growth partnerships with 50 active clients by December 2029, each relying on Dreww to generate measurable revenue through digital channels, while establishing a presence in New York to support its expansion in the U.S. market and beyond.
Role And Responsibilities
The Senior Social Media And Content Specialist is a senior-level position at Dreww, designed for someone deeply passionate about social media, short-form video, and the creator economy. As a Senior Specialist, you will take full responsibility for the Always-on service for a portfolio of brands, developing video-focused strategies that make them relevant, engaging, and viral online. Your role will be to shape culture, build communities, and generate measurable business results through resonant content.
This role is ideal for someone who is both a creator and a leader: you will be directly involved in the development of creative ideas, planning, and execution of shoots, as well as in guiding the editing process, while mentoring senior and junior specialists to elevate the team’s standards. You will constantly seek to achieve better results: testing new series, experimenting with formats, and pushing clients to fully embrace a content creator approach.
If you are passionate about storytelling on TikTok and Instagram, obsessed with results, and driven by the challenge of transforming a brand into a cultural presence, this role will offer you the freedom and responsibility to make a significant impact.
As a Senior Social Media And Content Specialist, you will be responsible for the following tasks:
Setting, tracking, and exceeding ambitious KPIs for client accounts.
Developing content strategies aligned with clients’ business objectives.
Providing creative and trend-driven ideas for short-form videos.
Planning and organizing all filming activities.
Directing video shoots, ensuring high-quality content capture, and mentoring on-screen talent.
Supervising the editing process, providing constructive feedback, and ensuring timely delivery of final videos.
Managing content calendars to ensure consistent, organized, and integrated distribution across campaigns.
Monitoring and responding to community engagement and activity on various platforms.
Producing, analyzing, and interpreting monthly and/or quarterly reports to derive insights and optimize future performance.
Designing and implementing paid strategies via Meta Ads Manager and TikTok Ads Manager.
Acting as the primary point of contact for clients, offering strategic advice on best practices, long-term opportunities, and innovation, while building strong, lasting partnerships.
Anticipating and adapting to changes in platforms, the creator economy, and cultural trends.
Mentoring and developing senior and junior specialists, elevating creative and operational standards while stepping in to production as needed.
Promoting content creator innovation and representing Dreww in case studies, best practice videos, and reference content.
Skills And Experience
Degree in marketing, communications, film, or equivalent experience.
5 to 10 years of experience in an agency, marketing, or content creation role, with demonstrated success in social media strategy and leadership.
Fluency in both written and spoken French and English.
Proven ability to build and execute strategies that generate measurable business results.
Strong experience in ideation and creative direction of high-performing content.
Deep understanding of the creator economy and emerging platform trends.
Ability to connect content strategy, brand positioning, and revenue growth.
Demonstrated success in developing and mentoring talent to achieve higher performance.
Advanced experience in paid media strategy via Meta Ads Manager and TikTok Ads Manager.
In-depth knowledge of social platforms, analytics tools, production equipment, and video editing software.
Ability to transform performance data into actionable insights and optimizations.
Capacity to thrive and perform in a fast-paced, demanding environment, quickly adapting to new technologies and trends.
Strong client relations and stakeholder influence skills.
Ability to anticipate challenges, solve issues, and maintain momentum.
Skill in managing complex projects from strategy to execution.
High standards for creative and operational execution.
Continuous commitment to improvement and staying updated with industry best practices.
Benefits And Perks
Health insurance
3 weeks of paid vacation from day one
1 week of paid vacation during the holidays
Unlimited paid sick leave (physical health, mental health, and menstrual leave)
Double paid holidays
Shorter days on summer Fridays
Birthday leave
Hybrid work model with flexible hours
On-site work equipment provided
Monthly allowance for mobile phone
Period products available on-site
Snacks provided
Budget for training, workshops, and conferences
Peer recognition programs
Quarterly team-building activities

Spécialiste sénior, médias sociaux et création de contenu
Drew Wilson · New York, NY, USA ·
- Job type:
- Full Time