Digital Graphic Designer. Job in Middlebury LilyLifestyle Jobs

Digital Graphic Designer
Grand Design is currently sourcing for a Digital Graphic Designer. In this role, you will create visually compelling digital experiences that elevate the Grand Design brand across web, social media, digital advertising, email, and dealer communications.

Key Areas of Responsibility

Develop and deliver cohesive visual concepts across both digital and print channels, including:

Website design assets such as landing pages, product pages, and interactive elements

Digital paid advertising (banner ads, retargeting, programmatic, CTV, etc.)

Social media graphics, animations, and short-form visual content for Facebook, Instagram, TikTok, LinkedIn, and YouTube

Email marketing assets, newsletters, owner communications, brochures, catalogs, logos, and signage for dealers and RV shows

Creative direction for product launches, owner rallies, RV shows, and community events

Collaborate with cross-functional teams to understand project goals and deliver high-quality, on-brand design solutions on schedule.

Work closely with photographers and videographers to select, edit, and enhance imagery for digital platforms.

Uphold Grand Design's visual identity to reinforce brand consistency and recognition.

Maintain and organize the company's digital asset library, ensuring consistent use across all touchpoints.

Ensure all creative work aligns with industry standards, audience expectations, and Grand Design's brand aesthetic.

Partner with external advertising agencies to develop supporting design collateral for key campaigns.

Lead select cross-brand collateral initiatives (e.g., POP reorders, construction posters, interior feature posters) and help maintain vendor relationships.

Stay current with industry trends, emerging design techniques, and RV-specific visual themes to bring fresh, innovative ideas to the team.

Website Design & Digital Experience

Partner with web and development teams to enhance UX/UI, refine page layouts, and maintain consistent brand expression across the website.

Upload, optimize, and maintain website imagery and graphics within the Adobe environment.

Ensure all digital and web-based assets are optimized for speed, accessibility, and responsiveness.

Assist with back-end website integration and optimization, including:

Site map updates, page builds, ongoing maintenance, and supporting graphics

Experience fragments (specifications, features, package information)

Uploading brochures, owner's manuals, and floorplan imagery

Education & Experience

Bachelor's degree in marketing, graphic design, visual arts or a creative field

Must have a minimum of 5 years of creative or graphic design experience, ideally in a digital-heavy role

Strong portfolio showcasing digital design work (web, social, banners, email, UX/UI elements)

Strong experience in PhotoShop, Illustrator, In-Design, Adobe and Microsoft applications

Strong analytical and problem-solving skills

Excellent verbal and written communication skills

Excellent organizational and prioritization skills with a keen attention to detail

Excellent time management skills with a proven ability to meet deadlines

Excellent patience and flexibility in an ever-changing environment

Physical Demands

Must be flexible to travel if needed

Able to be in a production environment a few hours a week

Office sitting and standing environment

Minimum 4 days/week in the office

Benefits

Medical, Dental, Vision, Group Life Insurance, Accidental Injury, Critical Illness, Short & Long-Term Disability

Health Savings Account (HSA)

401(k) with match

Employee Stock Purchase Program

Tuition Reimbursement

Holiday and Vacation Pay

Grand Design is an Equal Opportunity Employer.

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