Promotional Designer & Copywriter

Colossal is the world's largest provider of online competitions, bringing together brands and our community to create life-changing opportunities while supporting charity. Philanthropy is our vision, our mission, and our action.

We have a brilliant team, and we'd love it if you joined us. Here are some reasons why you'll love working at Colossal:

Impact

You'll play a central role in ensuring campaigns execute smoothly, partners feel supported, and internal teams stay aligned, helping Colossal drive real-world impact.

Growth

Colossal is rapidly growing: This is your opportunity to join during a high-impact growth phase where your work directly shapes the next chapter.

Work/Life Balance

We believe in working to live, not living to work, and encourage a healthy balance for all employees.

Benefits
Generous PTO program
Paid sick leave
Holiday leave
Maternal leave
Volunteer time-off program
75% health, vision, and dental insurance coverage
401(k)

Perks
Monthly events and team-building activities
1–2 catered lunches per month
In-house fitness center
Office snacks

What we're looking for:
We're seeking a highly creative and performance-driven Promotional Designer & Copywriter to join our marketing team. This role is responsible for concepting, designing, and writing high-converting digital advertisements across platforms, including Meta (Facebook/Instagram), TikTok, Google Ads, YouTube, and display networks.
This is a hybrid creative plus performance role ideal for someone who understands both visual storytelling and persuasive copywriting, with a strong focus on driving conversions, engagement, and measurable ROI.

Key Responsibilities:
Design High-Performing Ad Creatives (Static, motion, and video-first formats)
Write compelling, conversion-focused ad copy tailored to each platform and audience
Develop full-funnel promotional campaigns (awareness, consideration, conversion, retargeting)
Collaborate with marketing, growth, and analytics teams to iterate on creative performance
Conduct A/B testing on headlines, visuals, hooks, and CTAs
Translate brand messaging into high-impact, direct-response creative assets
Stay current with platform trends (Meta formats, Google responsive ads, TikTok, etc.)
Optimize creatives based on performance metrics (CTR, CPA, ROAS, CVR)
Create variations of ads for scaling and testing
Ensure brand consistency across all creative outputs

Our Ideal Candidate:
5+ years of experience in digital ad design and copywriting
Strong portfolio showcasing high-converting ads across multiple platforms
Proficiency in design tools (Adobe Creative Suite, Figma, Canva, etc.)
Experience writing direct-response copy (headlines, hooks, body copy, CTAs)
Understanding of paid media platforms (Meta Ads Manager, Google Ads, TikTok Ads)
Ability to interpret performance data and optimize accordingly
Experience with video-first content and short-form formats is highly preferred

Preferred Qualifications:
Experience in DTC, e-commerce, or performance marketing environments
Knowledge of CRO (conversion rate optimization) principles
Basic motion graphics or video editing skills (After Effects, Premiere, CapCut)
Familiarity with AI tools for creative generation and testing

Key Skills:
Creative direction & visual storytelling
Direct-response copywriting
Performance marketing mindset
Data-driven decision making
Rapid iteration and testing
Platform-specific creative strategy

What Success Looks Like:
Consistently producing high-performing ads that exceed benchmark KPIs
Improving conversion rates and lowering acquisition costs
Delivering scalable creative concepts that can be iterated and expanded
Strong collaboration with marketing and growth teams to drive measurable impact

Equal Opportunity:

Colossal is proud to be an Equal Opportunity Employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Pay: $80,000.00 - $90,000.00 per year