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CMO / Marketing Director

YourCode - Award Winning IT & Digital Consultancy · Hot Springs, AR, USA ·

Pay:
$125,000-$175,000/yr
Job type:
Full Time

VP Marketing / Chief Marketing Officer / Marketing Director (CMO)

📍 Relocation Package Available | On-Site Leadership Role (80%+)

đź’° $125,000 - $175,000 Base + Executive Incentives

đź’° Total Compensation: $250,000 - $300,000+


YourCode Recruitment is partnering with a high-growth consumer business to appoint a VP Marketing / Chief Marketing Officer (CMO) to lead and scale a significant customer acquisition and performance marketing function.


This is a highly visible executive leadership opportunity reporting directly into the C-Suite, with responsibility for driving lead generation, revenue growth, customer acquisition strategy, marketing performance and team development across a multi-market operation.

We're looking for a commercially minded marketing leader who combines strategic vision with hands-on expertise in performance marketing, growth marketing and demand generation.


Key Responsibilities

  • Develop and execute the overall marketing strategy
  • Own customer acquisition, lead generation and revenue growth initiatives
  • Manage substantial marketing and advertising budgets
  • Lead multi-channel performance marketing campaigns
  • Drive improvements in CAC, ROAS, attribution and conversion performance
  • Oversee PPC, Paid Search, SEO, Social Media and Digital Marketing channels
  • Build and develop a high-performing marketing organisation
  • Partner with executive leadership on commercial growth strategy
  • Identify and launch new customer acquisition opportunities


Required Experience

  • Experience as a VP Marketing, Head of Marketing, Chief Marketing Officer (CMO), VP Growth or Senior Marketing Leader
  • Proven B2C customer acquisition experience
  • Strong lead generation and demand generation background
  • Expertise across Performance Marketing, PPC, Paid Search and SEO
  • Experience managing significant advertising budgets
  • Strong understanding of Marketing Analytics, Attribution, CAC and ROAS
  • Experience scaling and developing marketing teams
  • Comfortable operating within a fast-paced, entrepreneurial environment
  • Executive presence with the ability to influence senior stakeholders


Ideal Background

We're particularly interested in speaking with marketing leaders from:

  • Direct-to-Consumer (DTC)
  • Multi-location B2C Businesses


Why Consider This Opportunity?

  • Executive leadership position with genuine strategic influence
  • Opportunity to build and scale a marketing function
  • Significant customer acquisition responsibility
  • Large advertising budget ownership
  • Direct access to executive leadership
  • High-growth business environment
  • Relocation package available
  • Competitive executive compensation package
  • Long-term progression potential


VP Marketing / Chief Marketing Officer / Marketing Director (CMO)

📍 Relocation Package Available | On-Site Leadership Role (80%+)

đź’° $125,000 - $175,000 Base + Executive Incentives

đź’° Total Compensation: $250,000 - $300,000+