Director of Marketing - Key West Collection

Director Of Marketing

The Director of Marketing is a key leader responsible for driving brand awareness, market share, and revenue growth through thoughtful and strategic marketing initiatives across Key West Historic Inns.
At KWHI, we take pride in creating experiences that feel authentic, thoughtful, and true to the spirit of Key West. This role brings that story to life across our collection of unique properties, ensuring each marketing effort reflects the individuality of the hotels while delivering strong business results.
Working closely with the General Manager and department leaders, the Director of Marketing leads the development and execution of property-level marketing plans across digital, social, and traditional channels. This role partners across operations, F&B, and revenue teams to ensure marketing strategies support on-property experiences, guest engagement, and overall performance.
We're looking for someone who is both strategic and hands-on, with a strong sense of ownership, creativity, and accountability. This role requires a proactive leader who can anticipate business needs, manage multiple priorities, and continuously evolve marketing strategies to stay competitive and deliver results.
Qualifications include:
5+ years of experience in hotel marketing, digital marketing, or a related field
Strong experience managing external agencies and marketing campaigns
Proven ability to analyze data and adjust strategies to drive results
Excellent written and verbal communication skills, including copywriting
Strong organizational and time management skills with the ability to manage multiple priorities
Working knowledge of social media platforms including Instagram, Facebook, LinkedIn, and others
Familiarity with digital marketing tools and basic HTML preferred
Experience with Adobe design programs and Microsoft Excel preferred
Benefits include:
Multiple Tiers of Medical Coverage
Dental & Vision Coverage
24/7 Teledoc service
Free Maintenance Medications
Pet Insurance
Hotel Discounts
Tuition Reimbursement
Paid Time Off (vacation, sick, bereavement, and Holidays).
401K Match
Working at Davidson is like nowhere else. It's less of a job, more of a calling. It's part career, part revolution. Because whatever you do here, you play a part in helping redefine the way quality hospitality is delivered to our guests, our clients, our partners, and each other.EOE AA- Minorities/Females/Vet/Disability/Gender Identity/Sexual OrientationDavidson Hospitality is a drug free workplace. Pre-employment drug test and background check required. We participate in E-Verify.