Marketing Campaign Execution Specialist

Overview
Working with inspiring and experienced colleagues, you'll find that the atmosphere in our city-centre office in Kraków is informal and engaging. With drive and ingenuity, our teams deliver vital services to PepsiCo employees around the world. With an active, get-things-done culture, this is a place where your dynamism and agility will make a difference.

In this role you will be responsible for operational / project support on execution of marketing campaigns for the Easter Europe (SEEB) markets on Snacks brands (e.g. coordinate with agencies, in-house production team, facilitate internal stakeholder alignment, etc.), monitoring progress and manage day-to-day project operations, managing entire production process of the campaign inputs (e.g. alignment with agencies & internal stakeholders). On top you will also be collaborating with the respective Brand teams to make sure the support given to business is stronger, faster, better.

Responsibilities
Advertising Localization:

Develop & deploy campaign brief (incl. digital):

Develop adaptation brief incl. approval/ alignment with relevant stakeholders (e.g., cluster team, senior leadership)

Brief in-house & external agencies (advertising, activation) and respond to any questions and discussion points from agency

Support development of asset adaptations including editing, Copy writing, VO recording

Review and finalize agency proposal:

Provide support and feedback on agency proposal

Monitor progress of asset adaptation and manage day-to-day project operations with agencies (incl. plan management and execution)

Assess output delivery against creative objectives & validate versus basic brand guidelines

Enter production and execution: Handle project execution

Detail and manage production process in collaboration with in-house post-production team / agencies including product shooting, editing, packshot development

Monitor progress and manage day-to-day project operations with agencies (incl. plan management and execution)

Support with collaboration with internal agencies (e.g. Vidsy)

Deliver assets to media agencies / DAM platform

Digital Assets - Artwork approval with Creative X – getting approval for every asset for every campaign – if the asset doesn’t pass, new iterations needed to adapt the asset

Project management within short timeframe

Qualifications

Excellent project management and organisational skills

Experience in working with creative and production agencies

Ability to manage multiple stakeholders at all levels

Collaborative, able to construct solutions within a team

Executional excellence and love for details, accuracy and punctuality

Ability to work in ambiguous and dynamic work environment; is comfortable with risk and uncertainty

Highly communicative

Highly organized and responsive, with the ability to meet tight deadlines

Self-organised with strong prioritization skills and ability to run multiple projects in parallel

English language knowledge at proficiency level will be a requirement

Ideally proficient in one of the following local languages: Serbian - Romanian - Greek

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