Marketing Manager

Location: Hybrid (50% In-Office / 50% Remote)
Type: Full-Time
Company: FlexRide / Novari
About FlexRide FlexRide is a next-generation mobility infrastructure platform focused on flexible vehicle access, fleet operations, mobility infrastructure, and technology-enabled asset management.
We are building a modern, scalable brand with a strong emphasis on technology, operational excellence, and exceptional customer experience. As we continue to grow, marketing plays a critical role in driving customer acquisition, partner engagement, and brand development.
Position Overview FlexRide is seeking a highly organized, creative, and execution-focused Marketing Manager to lead day-to-day marketing initiatives across customer acquisition, partner marketing, content creation, and brand development.
This role combines marketing execution, content production, creative oversight, and performance tracking into a single leadership position.
The ideal candidate can develop campaigns, create content when needed, manage creative projects, and drive measurable business outcomes.
This is not a strategy-only role. We are looking for someone who can think strategically, execute efficiently, and maintain a high standard of quality across all marketing efforts.
The Marketing Manager will work closely with leadership, sales, operations, business development, and external partners to support FlexRide's growth objectives.
Key Responsibilities Marketing Execution & Campaign Management Translate business goals into weekly and monthly marketing initiatives
Plan, coordinate, and execute integrated marketing campaigns
Manage marketing calendars, timelines, and deliverables
Ensure marketing projects are completed on schedule and aligned with company objectives
Support company growth initiatives through consistent execution and follow-through
Demand Generation & Growth Marketing Customer Acquisition (B2C) Execute campaigns designed to generate customer leads and vehicle subscription demand
Improve conversion performance through messaging, content, and user experience improvements
Collaborate with sales and operations teams to improve lead quality and conversion outcomes
Partner & Supply-Side Marketing (B2B) Develop marketing materials for fleet partners, dealers, vehicle owners, and strategic partners
Create presentations, sales collateral, and partner-facing content
Strengthen FlexRide's market positioning and credibility within the mobility ecosystem
Content & Brand Management Oversee content development across all digital channels
Create and manage: Social media content
Email campaigns
Website content
Landing pages
Sales presentations
Marketing collateral

Maintain brand consistency across all customer and partner touchpoints
Develop messaging frameworks and storytelling strategies that strengthen the FlexRide brand
Creative Content Production Design marketing assets using modern creative tools
Produce high-quality visual content for: LinkedIn
Instagram
Facebook
TikTok
YouTube
Email campaigns

Edit short-form and long-form video content
Create basic motion graphics, captions, animations, and multimedia assets when needed
Coordinate external creative resources and vendors when appropriate
Performance Tracking & Optimization Track marketing performance metrics including: Lead generation
Conversion rates
Engagement metrics
Campaign effectiveness

Provide regular reporting and insights
Continuously improve marketing processes and campaign performance
Marketing Operations Maintain organized workflows, content calendars, and project tracking systems
Build scalable marketing processes and documentation
Manage marketing assets and content libraries
Help establish systems that support long-term growth and operational efficiency
Qualifications Required 4+ years of marketing experience
Proven experience executing marketing campaigns from concept to launch
Strong content creation and copywriting skills
Experience creating marketing assets and collateral
Proficiency with: Canva
Figma
Adobe Creative Suite (preferred)
Webflow or similar CMS platforms
Email marketing platforms

Strong project management and organizational skills
Ability to work independently with minimal supervision
Excellent communication and collaboration abilities
Preferred Experience working with startups, technology companies, mobility, automotive, marketplace, or service businesses
Experience supporting both B2C and B2B marketing initiatives
Video editing and multimedia production experience
Familiarity with performance marketing concepts and analytics platforms
Experience leveraging AI-assisted marketing and content creation tools
Photography or videography experience
What We're Looking For Thinks strategically and executes efficiently
Takes ownership and accountability
Produces high-quality work with attention to detail
Understands modern marketing and digital content trends
Is highly organized and self-directed
Can balance creativity with operational discipline
Wants to help build a scalable, high-growth company
Success in This Role Consistent execution of marketing initiatives
Growth in qualified lead generation
Improved conversion performance
Stronger brand presence and content quality
Increased partner engagement
Faster and more efficient marketing operations
Marketing no longer being a bottleneck to growth
Work Arrangement This is a hybrid position requiring approximately: 50% in-office collaboration, 50% remote work. The in-office component will focus on planning, collaboration, content creation, meetings, and strategic initiatives, while remote work will support execution, campaign management, content production, and reporting.
Compensation Competitive compensation based on experience, capabilities, portfolio, and overall fit. Benefits and growth opportunities available for exceptional candidates.

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