Managing the full life cycle of paid search campaigns, the full-time remote Search Marketing Specialist will create, optimize, and analyze campaigns across various platforms, ensuring alignment with advertiser goals while residing in CO, FL, MA, MN, OH, PA, or TX.
Key responsibilities
Creating and managing a portfolio of paid search campaigns across multiple industries and platforms, including Google Ads and Microsoft Ads
Analyzing campaign performance and providing strategic recommendations based on data insights
Implementing advanced campaign strategies, including dynamic remarketing and conversion tracking
Required qualifications
Bachelor's Degree or equivalent experience
3-5 years of experience managing campaigns on Google Ads and Microsoft Ads
Extensive knowledge of Google Analytics and optimization tools
Proficiency in Excel and strong quantitative skills
Basic knowledge of HTML and CSS, with experience in tag managers as a plus
Search Marketing Specialist
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time