Senior Manager of Sales Marketing (Brand Partnerships)

Requirements

You have 2 to 4 years of experience in sales marketing, integrated marketing, brand partnerships, experiential marketing, media, advertising, or a related field

You have experience supporting RFP responses, pitch development, partnership proposals, or client-facing marketing initiatives

You hold a Bachelor’s degree in marketing, communications, advertising, media, or a related field, or equivalent practical experience

You are a strong storyteller with the ability to translate client objectives into compelling presentations and marketing materials

You have experience building polished presentations and client-facing documents

You are highly organized and able to manage multiple projects and deadlines simultaneously

You enjoy collaborating across teams and building relationships with internal stakeholders

You are comfortable presenting ideas internally and participating in client-facing discussions

You understand the value of audience insights and performance data in supporting marketing recommendations

You are curious about music, culture, and brand storytelling, and excited by the role live experiences can play in helping brands connect with audiences

You’re encouraged to apply even if your experience doesn’t precisely match the job description

What the job involves

Sofar’s Brand Partnerships team builds and delivers branded music programs for some of the world’s most recognized brands, including Visa, New Balance, Sony, Delta, Arc’teryx and more. As our slate of partner campaigns and inbound briefs grows, we’re looking for a Director, Sales Marketing to join the team in NYC and lead how Sofar shapes, story-tells, and pitches every opportunity that comes our way

This is a mid-senior role designed for someone with 2-4 years of experience in sales marketing, integrated marketing, or brand partnerships marketing, likely at a media company, publisher, platform, sponsorship-led brand, or experiential agency. You’ll sit on the Brand Partnerships team, reporting into our VP of Sofar Studio, and play a key role in supporting the development of partnership narratives, pitch materials, and sales marketing initiatives

Working closely with Sales, Content, Production and the VP of Sofar Studio, you’ll help translate client objectives into compelling presentations and proposals while ensuring projects move smoothly from brief to delivery. You’ll also contribute to the ongoing development of Sofar’s sales marketing materials and go-to-market storytelling

Support responses to inbound briefs and RFPs from brands and agencies, helping develop narratives, presentations, and partnership recommendations

Partner with Sales leads to build partnership concepts spanning live experiences, branded content, social, experiential, licensing, and integrated media

Create and maintain client-facing materials including pitch decks, case studies, one-sheets, capability presentations, and proposal templates

Coordinate inputs from cross-functional stakeholders including Sales, Creative, Production, Music, Insights, and Finance to ensure projects are delivered on time

Help develop audience narratives, category positioning, and supporting materials used throughout the sales process

Maintain Sofar’s library of sales and marketing assets, ensuring materials remain current and effective

Incorporate audience insights, campaign performance data, and category trends into presentations and proposals

Support internal brainstorming sessions and contribute ideas for partnership opportunities and client pitches

Stay current on trends across music, culture, experiential marketing, and brand partnerships

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