Digital Producer

Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.

Responsibilities

Executes winning strategy for station content

Comprehensive understanding of Facebook, Twitter, and other social media platforms

Writes clear and concise stories for the web and other digital platforms

Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines

Use our Social Media and Website to build and reinforce brand recognition and drive viewers/readers

Research and analyze background information related to news stories in order to be able to provide complete and accurate information

Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions

Pitches on‑brand local and trending stories during morning meetings

Checks reference materials such as news files or public records to obtain relevant facts

Produces reports for all platforms

Ensures that all content meets company standards for journalistic integrity and production quality

Builds and calendars digital campaigns to promote local shows and specials.

Performs other duties as assigned

Finds new ways to use Social Media and our website to engage with viewers

Basic understanding of photo shop

Requirements & Skills

Degree in journalism preferred but not required; daily newspaper or news site experience preferred but not required; live, working web samples and/or print pages preferred

Maintain positive work environment through active team participation and cooperation with co‑workers in all departments

Responds positively to feedback

Skill/ Experience Requirements

2 years of experience in digital content and journalism

Capable of researching, interviewing, and writing original news articles

Clever headline writer that gets readers to click

Strong multi‑tasking abilities

Organized, technical problem solver and quick decision maker

Knowledge of SEO best practices and AP Style

Enjoys working in teams and has excellent interpersonal skills

Ease with/ability to learn new technology independently and quickly

Strong communicator

Some schedule flexibility (nights, weekends)

Regularly meets measurements of success

Strong understanding of Google Analytics; Chartbeat experience a plus

Proficiency in MS Office; HTML, CSS and Photoshop experience a plus

EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled

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