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PowerToFly is hiring: Director, PR & Communications in New York

PowerToFly · New York, NY, USA ·

Pay:
$200,000-$250,000/yr
Job type:
Full Time

GlossGenius is seeking a Director of PR & Communications to craft and amplify the GlossGenius story across key audiences including investors, employees, customers, and the broader market. This role is ideal for a natural storyteller who can connect different narratives and build a unified brand vision. You will own external communications strategy and execution, translating product innovation and market momentum into compelling narratives that demonstrate GlossGenius’ category leadership.


Responsibilities



  • Use AI tools to accelerate content development, research, and media monitoring, including drafting and refining executive communications and tracking competitive coverage in real time

  • Craft compelling narratives and communications strategies for investor, employee, and customer audiences

  • Connect the founding story, product vision, and market opportunity in authentic and differentiated ways

  • Build and execute media strategies and programs to earn coverage in top-tier business, tech, and industry publications

  • Cultivate relationships with journalists and secure strategic placements to advance positioning

  • Partner with founders and executive leadership on thought leadership content, speaking opportunities, and public positioning across owned and earned channels

  • Draft and refine executive content including LinkedIn posts, blog announcements, keynote talking points, and media interviews


You’re a great fit if you



  • Have 8-10+ years in communications, including experience at a top-tier PR agency and running in-house communications programs

  • Have a proven track record crafting narratives for fast-growing tech companies and brands with strong customer affinity

  • Have experience managing integrated communications across investor announcements, employer brand, and customer marketing

  • Can demonstrate a portfolio of earned media placements in business and tech publications

  • Excel at storytelling and can make complex ideas compelling for any audience

  • Think strategically and understand how communications efforts support broader positioning goals

  • Balance strategic thinking with hands‑on execution and attention to detail

  • Are fluent with AI-powered writing, research, and media tools, using AI to enhance speed and quality while maintaining a human voice and judgment


Total Compensation


The starting base salary for this role is $200,000-$250,000 plus target equity and benefits. The base salary offered depends on skills, experience, and education.


Additional Benefits



  • Flexible PTO

  • Competitive health and dental insurance options, with premiums partially or fully covered

  • In-person opportunities for collaboration and team building

  • Fertility and adoption benefits

  • Generous, fully-paid parental leave policy

  • 401k benefit, eligible from day 1

  • Yearly stipend for approved professional development expenses

  • Pre-tax commuter benefits

  • Dependent Care FSA

  • Home office support


We are looking for builders who approach problem‑solving and workflows in an AI‑first way. Please share a description of a solution you have implemented using AI.


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