We are Kao, a global ethical company.
About the role
Reporting to the Director, DX Marketing Centre of Excellence, AEMEA, the Head of DX Marketing Acceleration leads high‑impact acceleration programmes that deliver measurable commercial growth and clear ROI across AEMEA. In line with direction from the Global Brand Team, the Head defines and delivers the digital transformation marketing scope within a highly matrixed team. The role sets clear objectives, strategy, measurable KPIs and ROI metrics, pioneers new digital transformation marketing approaches, ensures disciplined execution, learning, and scaling.
What you will do
- Lead the DX Supercharge Project digital transformation marketing work: define scope, objectives, strategy, owners, plan, and ways of working in a matrix team; ensure delivery quality and pace.
- Establish measurable success: define KPIs and ROI metrics, measurement approach, dashboards, decision rules; ensure disciplined tracking and learning cycles.
- Drive innovation and new approaches: identify high‑impact use cases, run structured tests, scale what works, and stop what does not.
- Own the strategic partnership with Accenture for a defined portfolio of projects: joint delivery plan, governance cadence, scope and deliverables, issue escalation, and impact reporting.
- Lead a small hub team and manage scrum‑style delivery across internal teams, markets, agencies, and partners; ensure prioritisation, clarity of roles, and on‑time delivery.
- Senior stakeholder management across AEMEA markets, Global Brand Teams, Japan headquarters, and functions: align priorities, secure decisions, and communicate progress and risks.
What you will need
- University‑level education or equivalent (business, marketing, analytics, technology, or similar).
- Training in agile delivery and scrum ways of working (preferred).
- Training in measurement, experimentation, media effectiveness, or marketing finance (preferred).
- 12+ years of experience in digital marketing, digital transformation, e‑commerce, analytics, consulting, or related roles.
- 5+ years of experience leading complex programmes with measurable commercial outcomes.
- Proven experience running acceleration programmes (rapid delivery, testing, measurement, optimisation, and scaling).
- Demonstrated experience managing a major global strategic consultancy partner (for example Accenture), including governance and outcome accountability.
- Experience operating effectively in a highly matrixed, multi‑market environment (AEMEA experience essential).
- Strong strategic leadership of transformation and acceleration programmes, delivering measurable commercial outcomes through effective prioritisation, business value focus, and disciplined execution.
- Proven programme and project management expertise, including structured planning, governance, risk and dependency management, agile delivery practices, and benefits realisation within complex, matrixed organisations.
- Strong business, financial, analytical, and performance management capabilities, with the ability to define measurement frameworks, evaluate investment decisions, track ROI, and translate insights into actionable business outcomes.
- Excellent stakeholder management, influencing, and partner leadership skills; ability to build alignment and accountability across global consultancies, functions, markets, and senior leadership teams without direct authority.
- Strong cross‑cultural collaboration and operating‑model leadership, able to work effectively across AEMEA and closely partner with Japan headquarters to foster a One Kao mindset, aligned ways of working, and successful execution of strategic priorities.
- Strong understanding of AEMEA markets and business dynamics, able to translate regional context and market realities into practical execution decisions and delivery approaches.
- Excellent written and verbal communication skills, including executive‑level communication and storytelling, to explain complex topics and data‑driven recommendations in clear, concise business language.
Benefits
- Healthcare and 401(k) plan with company match.
- 36 total days off (vacation, holidays, sick).
- Hybrid work environment.
- Competitive salary range $150,000 – $190,000.
