Social Media Coordinator - Archdiocese of New Orleans

Title
Social Media Coordinator

Mission Of The Position
The Social Media Coordinator assists in advancing the evangelizing mission of the Archdiocese of NewOrleans through strategic, creative, and mission-driven communications. The role exists not simply to increase visibility, but to foster authentic encounter with Jesus Christ, deeper discipleship, joyful missionary outreach, and a stronger sense of unity within the local Church through digital media. In a rapidly changing digital culture, the Social Media Coordinator helps communicate the Gospel in a way that is faithful, compelling, relational, deeply human, and reflective of the unity of the local Church.

Know/How
This position requires a professional demeanor, strong interpersonal skills, and a deep appreciation for the evangelizing mission of the Catholic Church. The ideal candidate possesses excellent written, verbal, organizational, and creative communication abilities.

This Role Requires The Ability To

Collaborate effectively as part of a team while also working independently

Manage projects from concept to completion

Create engaging and mission-focused digital content

Adapt messaging for various audiences and platforms

Maintain attention to detail while working in fast-paced environments

Understand emerging digital trends and discern how they may best serve the Church's mission

A background or experience in communications, marketing, branding, evangelization, public relations, digital media, storytelling, or related fields is preferred.

Minimum Qualifications
Two years related experience with Bachelor's degree required. Experience in digital communications, social media management, content creation, photography, videography, graphic design, marketing, or related communications fields preferred. Familiarity with the mission and teachings of the Catholic Church strongly preferred.

Essential Functions

Assist in the development and implementation of a comprehensive social media and digital communications strategy that supports the evangelizing mission of the Archdiocese of NewOrleans

Create engaging and mission-oriented content that promotes encounter with Jesus Christ, discipleship, unity within the local Church, parish life, vocations, ministries, events, and archdiocesan initiatives

Maintain and grow the Archdiocese's digital presence through social media, web communications, photography, video, graphics, livestreams, and real-time event coverage

Develop and manage a strategic content calendar aligned with the liturgical year, and archdiocesan priorities

Capture and produce high-quality photography, video, graphics, reels, interviews, testimonials, and other multimedia content for digital platforms

Tell the stories of the people, ministries, parishes, schools, Catholic Charities, clergy, and apostolates of the Archdiocese in a compelling way that fosters evangelization, unity, and confidence in the local Church

Monitor analytics, engagement, and digital trends to evaluate effectiveness and identify opportunities for growth and evangelization

Research emerging digital platforms and technologies to discern their potential value in advancing the Church's mission

Assist with livestreams, live event coverage, and real-time content creation during major archdiocesan events and initiatives

Support collaborative communication efforts between archdiocesan offices, ministries, parishes, schools, and agencies to strengthen a shared archdiocesan identity and mission

Assist with other tasks and special projects as requested

Other Skills

Video production and editing for social media platforms

Photography and visual storytelling

Graphic design experience

Experience with social media analytics and platform management tools

Experience with livestreaming and event coverage

Familiarity with Facebook Live, Instagram, YouTube, TikTok, and emerging platforms

Experience with Google Analytics and social media insights tools

Ability to create real-time digital content in fast-moving environments

Understanding of Catholic culture, liturgical life, and ecclesial communications is highly beneficial

Reports To
The Social Media Coordinator reports directly to the Director of Communications and works closely with the Evangelization Office.

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