Director, Public Relations & Corporate Communications Job at CoStar Group in Arl

Company Overview
CoStar Group is a global leader in commercial real estate information, analytics, online marketplaces, and 3D digital twin technology. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group digitizes the world’s real estate, empowering users to discover properties, insights, and connections that improve their businesses and lives. Its brands—CoStar, LoopNet, Apartments.com, Homes.com, STR, Matterport and others—deliver trusted data, powerful analytics, and high‑traffic marketplaces that shape the future of the industry.

Role Overview
Director of Public Relations & Corporate Communications. Lead and execute CoStar Group’s enterprise‑wide corporate communications strategy across its global portfolio of brands during a period of continued growth, competitive intensity, and heightened market visibility. The role covers corporate reputation, executive visibility, media relations, thought leadership, financial communications, crisis communications, and partnership with the Founder, CEO, and executive leadership team.

Key Responsibilities

CEO Partnership & Executive Communications

Work in close partnership with the CEO on corporate positioning, market narrative, and external visibility.

Act as a strategic thought partner on market perception, competitive framing, and reputational exposure.

Provide candid counsel privately while ensuring disciplined, unified messaging publicly.

Coach executives on media appearances, public messaging, and earnings communications.

Prepare leadership for interviews, conferences, and high‑stakes public engagements.

Operate at CEO speed and intensity within a founder‑led environment.

Media Relations & Thought Leadership

Architect and lead national and industry media strategy across business, technology, real estate, and financial press.

Build and maintain trusted relationships with top‑tier journalists and influential media voices.

Position executives as industry authorities through proactive media engagement, commentary, and speaking opportunities.

Drive proactive storytelling and earned media coverage using proprietary data, analytics, and research insights.

Ensure high standards of quality, consistency, and accuracy across all press materials and public communications.

Product & Marketplace Communications

Lead PR strategy supporting major product initiatives and marketplace growth (e.g., Homes.com, Apartments.com, LoopNet).

Partner with Product, Marketing, Sales, Research, Analytics, and Data teams to communicate innovation, differentiation, and growth milestones.

Elevate CoStar’s competitive advantages through data‑backed storytelling.

Strategic Communications & Narrative Leadership

Develop and execute a comprehensive corporate communications strategy that advances CoStar Group’s reputation, supports business growth, and aligns with company‑wide strategic priorities.

Shape and amplify CoStar’s enterprise narrative across residential, commercial, and international markets.

Craft sharp, decisive messaging that consistently positions CoStar as the category leader in real estate data and digital marketplaces.

Translate complex data, research, and marketplace insights into clear, compelling narratives.

Ensure alignment across PR, marketing, investor messaging, product communications, and executive visibility.

Develop corporate messaging frameworks, positioning statements, and narrative platforms that influence market perception and sentiment.

Market & Investor Narrative Management

Partner closely with Investor Relations, Finance, and Legal to align messaging with earnings cycles, corporate disclosures, and strategic milestones.

Operate fluently within SEC disclosure requirements and Regulation FD.

Support messaging strategies for earnings announcements, acquisitions, major corporate initiatives, and market‑moving events.

Rapid Response & Reputation Management

Lead corporate reputation management, including proactive media outreach, rapid response, and issues management.

Direct crisis communications planning and execution, including response frameworks, holding statements, and executive messaging.

Coordinate cross‑functional responses with Legal, IR, and executive leadership during high‑visibility situations.

Maintain calm, decisive leadership during high‑pressure moments.

Competitive Intelligence & Narrative Positioning

Monitor competitor messaging, analyst sentiment, industry coverage, and social narratives in real time.

Identify opportunities to capitalize on competitor missteps while preserving brand credibility.

Frame CoStar’s narrative in differentiated contrast to competitors in ways that resonate with customers, investors, and media.

Digital & Modern Media Strategy

Leverage social media, podcasts, and direct‑to‑audience platforms to amplify messaging beyond traditional channels.

Develop modern communications strategies that expand reach and influence.

Apply data and analytics to measure message penetration, share of voice, sentiment, and overall effectiveness.

Performance & Operational Leadership

Establish KPIs including share of voice, sentiment analysis, narrative penetration, and media impact.

Deliver executive‑level reporting linking communications outcomes to business performance and market perception.

Oversee relationships with external public relations agencies, set objectives, manage scope, evaluate performance, and ensure measurable impact.

Ensure integrated execution across communications programs with consistent standards of excellence and strategic alignment.

Required Experience

10+ years of progressive experience in public relations, corporate communications, or strategic media leadership, with at least 3–5 years in a senior leadership capacity.

Experience supporting a publicly traded company in a high‑growth technology platform, digital marketplace, data‑driven business, or real‑estate environment.

Demonstrated success developing, elevating, and protecting corporate reputation at a national or global organization during periods of growth, competitive intensity, or market scrutiny.

Proven experience leading communications tied to earnings cycles, M&A activity, product launches, major corporate milestones, and other high‑visibility market moments.

Strong understanding of capital markets communications, SEC disclosure requirements, and Regulation FD; ability to partner effectively with Investor Relations, Legal, and Finance.

Experience serving as a trusted advisor to CEOs and C‑level executives, providing strategic counsel on messaging, media engagement, crisis response, and public positioning.

Established relationships with national business, financial, technology, and real‑estate media.

Demonstrated ability to manage and measure external agency performance against defined KPIs and measurable impact metrics.

Exceptional writing, editing, and verbal communication skills; ability to translate complex data, research, and business strategy into clear, compelling narratives.

Strong executive presence with the ability to influence at the highest levels of an organization.

Demonstrated ability to thrive in high‑pressure, high‑visibility, fast‑moving environments with multiple competing priorities.

Prior experience in the real‑estate industry is required.

Preferred Experience

Experience working closely with CEO/Founder, Executive Leadership, Investor Relations, and Legal teams in a founder‑led or high‑performance culture.

Background in SaaS, marketplaces, or data‑driven businesses.

Track record of shaping narratives during periods of intense competition or market scrutiny.

Key Competencies

Strategic storyteller and narrative architect

Market‑ and investor‑aware communicator

Strategic foresight — anticipates rather than reacts

CEO‑level advisory presence

Proactive, forward‑learning communicator

Competitive intelligence mindset

Calm and decisive under pressure

Regulatory fluency

Data‑driven decision maker

Highly collaborative yet independent operator

Education

Bachelor’s degree in Communications, Journalism, Public Relations, Marketing, Business, Political Science, or a related field.

Advanced degree (MBA, Master’s in Communications, Journalism, Public Policy, or similar) preferred but not required.

Equal Employment Opportunity Statement
CoStar Group is an Equal Employment Opportunity Employer. We maintain a drug‑free workplace and perform pre‑employment substance abuse testing. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. CoStar Group is also committed to compliance with all fair employment practices regarding citizenship and immigration status. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access www.costargroup.com/careers as a result of your disability. You can request reasonable accommodations by sending an email to recruitaccommodation@costar.com.

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