Marketing Strategist

South San Francisco, CA (Hybrid) - Hybrid: Anchor days Tuesday & Wednesday & one day could be flexible

A leading biotech and pharmaceutical company is looking to hire a Performance Marketing Strategy & Incentives Lead.

This role sits at the intersection of performance marketing, analytics, experimentation, and business operations. The ideal candidate will help drive measurement excellence, support marketing experimentation programs, manage reporting and incentive initiatives, and partner closely with marketing, analytics, operations, and finance teams.

What we're looking for

5+ years of experience in Performance Marketing, Marketing Analytics, Marketing Operations, or Business Operations

Experience with marketing performance data, experimentation frameworks, dashboards, and reporting

Strong understanding of performance marketing, optimization, testing, and measurement methodologies

Familiarity with platforms such as Google Ads, Meta, LinkedIn, TikTok, Adobe Analytics, and GA4

Experience with reporting tools such as Excel, Tableau, Power BI, SQL, or similar

Strong stakeholder management and cross-functional collaboration skills

Nice to have

Experience running A/B tests or geo-holdout experiments

Understanding of statistical significance and experimentation methodologies

Experience in biotech, pharmaceutical, healthcare, or other regulated industries

Experience supporting incentive, recognition, or performance reporting programs

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