Livestream Producer - TikTok Shop

LYVE Studios is a Los Angeles-based live commerce agency specializing in end-to-end TikTok Shop live shopping programs for brand clients. We provide fully managed production, host talent, strategy, and performance infrastructure — delivering measurable results across every activation.

Position Overview
LYVE Studios is seeking a Live Commerce Producer to play a key behind-the-scenes role in the execution of our TikTok Shop livestreams. This position blends production, real-time performance management, and sales strategy — requiring someone who can simultaneously manage a live set, support on-camera talent, monitor key metrics, and make quick decisions that drive results for our brand clients.

This is an on-site role at our West Los Angeles studio.

Key Responsibilities

Oversee TikTok Shop livestreams from pre-show preparation through wrap, ensuring smooth execution at every stage

Direct on-camera hosts in real time — providing live coaching, energy cues, and tactical guidance throughout each stream

Monitor live performance metrics and implement in-stream adjustments to maximize GMV and audience engagement

Engage vocally during livestreams to support host momentum, reinforce deals, and drive conversion

Operate studio equipment including cameras, lighting, and live production software

Research and prepare product talking points, brand messaging, and show briefs in advance of each activation

Collaborate with hosts and the Managing Producer on show format, creative direction, and set requirements

Assist with set transitions, equipment maintenance, and post-stream documentation

Qualifications
Required

Strong multitasking ability — comfortable managing multiple screens, tracking KPIs, and troubleshooting in real time without losing composure

Clear, confident verbal communicator with a natural on-mic presence; comfortable being an active vocal contributor during live productions

Basic familiarity with studio lighting, cameras, and live production tools such as OBS

Sales-oriented mindset with an instinct for what resonates with live audiences and drives in-stream purchases

Availability to work a flexible schedule including evenings and weekends as required

Genuine interest in TikTok, social commerce, and the creator economy

Preferred

Prior experience producing or moderating TikTok Shop livestreams at a TikTok Shop Partner agency

Working knowledge of TikTok's platform, algorithm, and creator culture

Training & Onboarding
Candidates with prior TikTok Shop Partner experience will be expected to ramp quickly. For candidates new to the live commerce environment, LYVE offers a structured, paid onboarding program consisting of approximately four weeks of hands-on training alongside our senior production team.

Training Rate: $20/hr

Producer Rate: $30/hr and above, commensurate with experience

Weekly Hours: 20–30 hours, dependent on availability and show scheduling

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