Social Media Manager, TCG

Fantasy Flight Games (FFG) is a pioneering publisher of hobby board and card games, including trademarked Living Card Games®. Established in 1995, FFG has earned a reputation for its epic themes, immersive gameplay, and top-level components. Many of FFG’s most popular titles are based on beloved licenses such as Star Wars™, Marvel, J.R.R. Tolkien’s The Lord of the Rings, and George R.R. Martin’s A Song of Ice and Fire. In addition, FFG has its own iconic universes such as Arkham Horror Files, Terrinoth Legends, and Twilight Imperium. Throughout the course of the studio’s rich history, FFG has published games in over thirty languages and distributed to more than fifty territories. Fantasy Flight Games is a subsidiary of Paris-based Asmodee Group, a leading global publisher of tabletop games.

Job Summary
The Social Media Manager, TCG will oversee and contribute to the overall social media and online presence for Fantasy Flight Games, TCG vertical. They are responsible for developing, managing, and implementing social media marketing strategies to drive interest in the TCG verticals games, events, and promotions. This role will collaborate with the TCG and Brand teams to support cohesive and effective communication of our brand and products.

What will your role involve

Develop and implementa comprehensive social media strategy that drives game line objectives and goals

Research trends and emerging platforms to keep Fantasy Flight Games at the forefront of digital trends

Manage and execute on editorial calendar in close collaboration with the Marketing Manager, Community Manager, and Brand team

Coordinate creation of social media graphics, lifestyle photography, video capture, etc.

Assist with CRM newsletters and provide creative/strategic support for paid media campaigns

Lead the creation and maintenance of studio-wide social media guidelines to empower employees as brand advocates

Foster positive relationships by responding to community questions and engaging with users on owned platforms (e.g., Instagram, Reddit, etc.).

Provide active moderation during TCG livestreams to ensure a safe, engaging, and professional environment

Track, analyze, and report on key performance metrics, providing actionable insights to improve social media ROI

Establish, implement, and iterate on social media best practices to optimize organic reach and engagement

Attend and participate in regular team meetings, scheduling meetings, and other department meetings as needed

Some domestic and international travel as required

All other tasks as directed by management

Position Skills & Qualifications

Deep understanding of social media platforms and their unique content formats (including Instagram, Discord, Reddit, Facebook, YouTube, LinkedIn, and Bluesky)

Proficiency with social media analytics tools to track performance and inform strategy

Strong organizational and project management skills, with the ability to lead projects from inception to completion while managing multiple priorities and deadlines

A strategic mindset with the ability to see the "big picture" and use critical thinking to solve problems in a fast-paced environment

Excellent written and verbal communication skills, paired with strong interpersonal skills for effective team collaboration

A proactive commitment to staying current on emerging digital trends, audience behaviors, and platform capabilities

Comfort navigating ambiguity with confidence and a high degree of trustworthiness when handling confidential materials

Education/Experience

Bachelor’s degree in marketing or related field

At least (3) years of professional social media marketing experience or digital content management, with a proven track record of multichannel consumer campaigns

Preferred, Not Required

Skilled in content editing, specifically for mobile devices and social-first formats, is

Experience with social media advertising andpaidcampaign management

Experience in the hobby game and/or entertainment markets

Benefits

22 Days of PTO Annually

12 Paid Holidays

Competitive 401K Match

Fertility & Family Building Benefits

Legal & Identity Theft Support

Flexible & Hybrid Schedules

Extensive Game Discounts

$250 Annually in Game Bucks

Mental Health Programs

Virtual Healthcare Options

Employee Assistance Program

Employee Referral Program

Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, market conditions and specific work location. Base Salary Range: $75,000-$85,000.

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