Marketing and Graphic Design Specialist

Marketing & Graphic Design Specialist

STEPS Behavioral Health Salary: $65,000$70,000
Position Overview STEPS Behavioral Health is seeking a creative and detail-oriented Marketing & Graphic Design Specialist to support the organization's branding, marketing, and communication initiatives. This role is responsible for developing visually compelling content across digital and print platforms while maintaining brand consistency and supporting outreach, recruitment, and community engagement efforts.
The ideal candidate is collaborative, organized, and able to manage multiple projects in a fast-paced environment while producing high-quality creative work that reflects the organization's mission and values.
This position is FT in office in Pikesville, MD.
Key Responsibilities
Design and produce marketing materials including brochures, flyers, presentations, advertisements, signage, social media graphics, and branded collateral
Create and manage engaging digital content for social media, email campaigns, recruitment initiatives, and websites
Plan and execute marketing campaigns from concept through completion
Monitor and manage social media platforms to support engagement, brand awareness, recruitment, and outreach efforts
Maintain brand consistency across all internal and external communications
Collaborate with leadership, marketing, recruiting, and clinical teams on organizational initiatives and campaigns
Update and maintain website content using WordPress and Elementor
Prepare production-ready files for print and digital distribution
Support event branding and promotional material development
Track inbound website and digital inquiries, including monitoring conversions and engagement activity
Monitor online reviews, respond or escalate as appropriate, and maintain accurate records
Generate monthly analytics and performance reports for marketing initiatives
Stay current on design trends, digital marketing strategies, and behavioral health industry best practices
Manage multiple projects while meeting deadlines and organizational priorities
Qualifications
Bachelor's degree in Graphic Design, Marketing, Visual Communications, or a related field preferred
Minimum of 5 years of professional graphic design and marketing experience
Strong portfolio demonstrating creative work across digital and print platforms
Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign
Experience with Canva, WordPress, and Elementor required
Strong understanding of branding, typography, layout, and visual storytelling
Knowledge of social media content creation, digital marketing strategies, and paid advertising platforms
Excellent communication, organizational, and time management skills
Ability to work independently and collaboratively in a team environment
Preferred Qualifications
Experience in healthcare, behavioral health, education, or human services organizations
Familiarity with email marketing platforms and website content management systems
Benefits
Competitive salary based on experience
Health, dental, and vision insurance
Paid time off and holidays
Professional development opportunities
Supportive, mission-driven team culture
About STEPS Behavioral Health STEPS Behavioral Health is committed to providing compassionate, high-quality behavioral health services that empower individuals and families to thrive. We value collaboration, innovation, and community impact, and we are seeking a creative professional who can help strengthen and elevate our brand and outreach efforts.
Application Instructions Interested candidates should submit their resume and portfolio for consideration. Portfolio samples should demonstrate experience across digital and print design, branding, and marketing campaigns.