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Senior Performance Graphic Designer

OptiNizer · New York, NY, USA ·

Job type:
Contract

Remote Senior Performance Graphic Designer

Job Type: Full-Time | Independent Contractor
About the Role

We are looking for a Senior Performance Designer to create clean, high-converting digital assets for a rapidly scaling e-commerce brand. This role is best for a designer who can balance strong visuals with direct-response marketing and conversion goals.
Key Responsibilities

Design creative assets for paid ads, organic social, email campaigns, landing pages, banners, and other e-commerce marketing channels.
Create static graphics, short-form video assets, motion graphics, ad variations, and promotional visuals.
Develop creative concepts based on customer pain points, product benefits, campaign goals, and audience insights.
Use performance data and creative feedback to improve ad designs, messaging, and visual direction.
Maintain brand consistency while testing new layouts, hooks, angles, and formats.
Present product benefits clearly, professionally, and in a compliant way.
Qualifications

4+ years of experience in graphic design, performance design, digital design, or e-commerce creative.
Strong portfolio with paid ad creatives, social media graphics, landing page visuals, and conversion-focused designs.
Experience with e-commerce brands; consumer products, beauty, wellness, lifestyle, or similar industries is preferred.
Proficiency in tools such as Adobe Creative Suite, Figma, Canva, After Effects, Premiere Pro, or similar platforms.
Proficient in AI and automation tools to improve creative workflows, speed, and output quality.
Good understanding of direct-response design, A/B testing, visual hierarchy, typography, and layout.
Able to work independently, communicate clearly, manage multiple tasks, and meet deadlines in a remote setup.
Experience with Shopify or other e-commerce platforms.
Basic video editing and motion graphics skills.
Familiarity with performance metrics such as CTR, CPA, ROAS, and conversion rate.
Understanding of e-commerce advertising guidelines and platform compliance.
Application Requirements

Applicants should submit a resume or CV, a design portfolio, and sample ad creatives or e-commerce graphics relevant to performance marketing.