Web & Email Marketing Manager Marketing and Communications

Web & Email Marketing Manager Marketing and CommunicationsSalary: Commensurate with experienceBenefits: The University offers generous benefits including paid time off (holidays, holy days and vacation), employer matching contributions to the retirement plan, and tuition benefits for employees and their eligible dependents. Learn more and explore benefits at www.duq.edu/benefitsLocation: Marketing and CommunicationsPosition Status: Full-timeHours: VariedPosition Number: 438518/10-1174FLSA Status: ExemptPosition SummaryThe Web & Email Marketing Manager helps to ensure proper execution of the design and standards set out by the Sr. Director, with DMC leadership. The role collaborates with campus content editors to deliver a prospective-studentfocused web experience and serves as the primary resource for internal (non-recruitment) email marketing, including best practices, training, and support. The position requires independent judgment, problem-solving, and cross-campus collaboration to advise partners, manage issues, and respond to evolving needs.Duties and ResponsibilitiesManages day-to-day design, navigation, and content operations for the University's public website, intranet/portal, email marketing platform, University app and other online communications (e.g., event registration and RSVP forms). Assists campus content managers with navigation, design, content structure and technical issues to ensure a seamless and user-centered experience.Is the subject matter expert on predominantly internal email marketing. Develops training and manages Campaign Monitor accounts and templates; collaborates with campus partners to develop and send emails.Collaborates with DMC colleagues and CTS on online marketing initiatives, web applications, portal and intranet development, tracking and back-end support to meet strategic marketing goals.Establishes and enforces Duquesne email governance including templates, appearance and styles.Creates, updates, and optimizes web pages and content for university departments and institutional initiatives; establishes and enforces web templates, styles and appearance standards.Other Duties as Assigned - Perform additional tasks as requested by the Senior Director/ Web Services and Digital Accessibility or other leadership to support departmental and institutional goals.RequirementsMinimum qualifications:Bachelor's degree from an accredited educational institution in digital communications, marketing or related field.One to three years of experience in website management and production, including creating, testing, implementing and troubleshooting web tools.Strong project management, organizational, communication and client-service skills, with the ability to work both independently and collaboratively.Knowledge of current web development and design practices, including accessibility standards.Knowledge of email marketing platforms and best practices.Experience with content management systems; higher education experience preferred.Preferred qualifications:Master's degree Web design, digital communications, marketing, administrative systems, or related field from an accredited educational institution.5-8 years of work-related experience.GA4-Demonstrates proficiency in analyzing website traffic and user behavior using Google Analytics, enabling data-driven decision-making and performance optimization within 1 year of hire.Experience developing and applying brand standards in a web environment.Experience with Campaign Monitor (or similar platform) email marketing.Experience with Modern Campus (or similar) CMS, knowledge of HTML and API integration a plus.Knowledge of digital accessibility standards.Alternatively, the successful candidate may possess any equivalent combination of experience and training, which provides the knowledge, skills and abilities required to perform the essential job functions.Application Instructions:Applicants are asked to submit a cover letter, resume, and contact information for three professional references.