Graphic Designer-Apparel

Job Title: Graphic Designer – Men’s Apparel

Location: New York, NY 10001

Work Schedule: Hybrid (3 days/week in office)

Duration: 3-Month Contract

Position Summar
The Graphic Designer will play a key role in creating innovative, trend-driven graphics for apparel across Client Brands’ lifestyle label Lucky Brand. Working closely with cross-functional teams, this role develops compelling seasonal concepts that align with brand identity, support financial goals, and resonate with the target customer

Key Responsibilities
Design & Creative Execution

Lead the creative exploration and execution of graphic design concepts within assigned apparel categories, ensuring consistency with brand directions.

Design original, trend-right artwork aligned with seasonal direction and brand aesthetic

Develop unique typographic treatments, illustrations, and layout solutions for apparel applications.

Own graphic direction for assigned product categories while partnering with the Design team for cohesive seasonal storytelling.

Trend Research & Concept Development

Research and interpret design trends using social media platforms (e.g., TikTok, Instagram), market analysis, and historical data.

Prepare and present trend and inspiration boards to communicate seasonal design vision.

Cross-Functional Collaboration

Collaborate with Design, Merchandising, and Production teams to meet creative and business objectives.

Utilize digital collaboration tools (e.g., Miro) to brainstorm, present, and refine concepts.

Production & Execution

Adapt and finalize approved artwork for production, ensuring alignment with the corporate calendar.

Maintain organized digital design libraries and reference materials.

Present design concepts and seasonal assortments to senior leadership.

Qualifications

3–4 years of experience designing graphics for men’s apparel (knits, tees, fleece, polos, etc.).

Proven ability to develop innovative, brand-right graphic concepts and typography.

Strong sketching and illustration skills.

Deep understanding of lifestyle brand aesthetics and market positioning.

Excellent communication, organizational, and time management skills.

Ability to manage multiple priorities in a fast-paced environment.

Proficiency in Adobe Photoshop and Illustrator; familiarity with tools like Miro is a plus.

Collaborative mindset with strong attention to detail and passion for creative excellence

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