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Global Channel Marketing Manager

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

Leading the strategy and execution of vertical-focused channel marketing initiatives, the full-time remote Global Channel Marketing Manager will develop tools and resources to empower partners in driving demand and revenue across B2B solutions in sectors such as Education, Government, and Healthcare.
Key responsibilities:

Translate vertical expertise into channel sales and marketing enablement, creating content that supports partner sales teams
Develop partner marketing toolkits and campaigns that resonate with vertical-specific goals and compliance requirements
Monitor and analyze the effectiveness of partner marketing activities, providing insights for continuous improvement

Required qualifications:

Minimum 5+ years of channel marketing experience
Experience with channel, new product introductions, and integrated digital marketing campaigns
Knowledge of vertical challenges and purchase journeys
Bachelor's Degree in business, marketing, or communications preferred
Proficiency in B2B marketing technology tools such as Knak and SFDC